Freecom, the leading European IT manufacturer in the field of storage solutions, has announced its foray into the Middle East and North African market. Freecom, which had recorded US$ 200 million in global revenues in 2006, has appointed PRO TECHnology, the leading integrator of storage and high availability solutions in the Middle East, as the sole distributor for its products in the Middle East and North Africa.
Freecom Technologies successfully combines German engineering expertise with the grace of European styling to produce a full range of appealing, reliable, and easy to use multimedia storage products. The Freecom range currently includes external hard drives, flash-memory units, DVD burners and professional storage systems targeted at both end-users and business customers.
“The Middle East and North African technology market has been growing rapidly in the last few decades and we strongly believe that it is essential for us to be a player in such market. Having achieved US$ 200 million in global revenues in 2006, we now turn our attention to the MENA region,” said Christian Dijkhof, Director International Sales & Sales Development, Freecom. “We aim to take advantage of PRO TECHnology’s well-established presence in the regional market and look forward towards consolidating our position in the region.”
Headquartered in Delft, Netherlands, Freecom develops products, which guarantee highest quality, state-of-the-art technology and at the same time meet the highest demands with regard to design. The elegant and sophisticated design of the new Freecom hard drive series, DataTank, Hard Drive Pro, Hard Drive and Mobile Drive, has just convinced the jury of the renowned iF Product Design Award, who have now awarded this quartet of hard drives the coveted iF Design Product Award 2007.
Commenting on the agreement, Jamal Maraqa, Managing Director of PRO TECHnology, said, “As one of the region’s leading players in the IT industry, we are always looking to partner with internationally reputed brands and we believe that this partnership with Freecom will help us satisfy the growing needs of our diverse customers. This newly formed partnership with Freecom marks the beginning of a long-term alliance and we are confident that our partnership with a highly reputed and established company such as Freecom will help us strategically consolidate our position in the region.”
The appointment of PRO TECHnology as the regional distributors for Freecom comes on the heels of its appointment as exclusive distributor for Nik Software Inc, the recognized worldwide leader in digital imaging software developer. Freecom joins PRO TECHnology’s extensive portfolio of leading technology associates including Apple, HP, Dicota, Lacie, Adobe, Wacom and iGo & Be.Ez.
About PRO TECHnology
PRO TECHnology delivers technologies, products and solutions that give the best IT solutions to both Corporate & Retail industries. The company has four distinct lines of business providing unique products and solutions to the respective industry segments such as: Enterprise Solutions Division (Storage/ Back-up, Security & Wireless Networking & Communications systems), Business Division, Distribution Division and Retail Division. Established in 1998, PRO TECHnology is headquartered in Dubai, United Arab Emirates and has branches in Jordan, Saudi Arabia, Sudan, Iran & Libya. PRO TECHnology’s portfolio of world-class brands includes Apple, HP, IBM, Dicota, Qualstar, Nexsan, Storageflex, Maximum Throughput, ENPS, Freecom, Symantec, Lacie, Canto, Netronics, Be.ez, iGo and Golla.
Presently PRO TECHnology works with 18 leading international brands in the Middle East and the Levant and the company’s vision is to collaborate with more powerhouse brands to become a comprehensive, all encompassing solutions provider.
