GE Healthcare showcases advances in innovative technologies at Arab Radiology Conference (ARC) in Jordan

Published May 3rd, 2010 - 10:35 GMT

GE Healthcare, the healthcare business of General Electric Company (GE), will highlight its advanced range of innovative diagnostic technologies at the third Arabian Radiology Congress to be held from April 29 to May 2, 2010, at the King Hussein Bin Talal Convention Center at The Dead Sea in Jordan.

GE Healthcare is the Platinum Sponsor of the event, which will feature more than 20 international speakers and over 100 specialized lectures on wide-ranging topics that address the challenges and advances in modern diagnostic services.


Through its participation at the Arab Radiological Congress (ARC) 2010, GE Healthcare aims to enhance awareness on the need for ‘earlier healthcare’ and to promote healthymagination, GE’s vision to develop innovations focused on reducing costs, increasing access and improving quality and efficiency of healthcare delivery. 


At the event, GE Healthcare will launch its groundbreaking Optima CT660, a Computed Tomography (CT) product -both GE ecomagination certified and healthymagination validated – two of GE’s global initiatives aimed at transforming healthcare delivery via innovation, partnerships and sustainability.


Capturing the attention of ARC attendees, Optima CT660 is a brand new total body scanner, suitable for all clinical applications including cardiac. It includes flow down technologies and applications from the well known GE’s Discovery CT750 HD and the  LightSpeed VCT scanners, such as ASiR ultra low dose reduction technique, as well as the Volume Helical Shuttle which enables 500 slices equivalent coverage for dynamic angiography and full organ perfusion studies. It has a very small footprint and it is capable to reduce CO2 emission up to 60% versus previous systems generation.


Jordan is one of the key markets for GE Healthcare in the Middle East and North Africa region, where the company has established leading public and private sector partnerships that are aimed at bringing the latest in healthcare technologies to people and reducing the growing costs – with the focus to transform healthcare delivery.


Elie Chahoud, General Manager – Levant region of GE Healthcare, said: “We are very pleased to be a part of the Arab Radiology Congress again this year and privileged to present to industry experts, institutions and the public the latest GE Healthcare innovations. It is also an educational platform that provides radiologists in the region insights into the new technologies and solutions. GE’s sponsorship in this initiative highlights our commitment to the region, and underscores our efforts to provide continued training to increase the technical competencies of healthcare providers.”





Among the innovative equipment to be showcased at Arab Radiology Congress, GE introduces Vscan – a pocket-sized, ultraportable, easy-to-use visualization tool – launched earlier at Arab Health 2010. Developed to help make point-of-care imaging a reality, Vscan has the potential to redefine the way doctors examine patients and ultimately help improve patient care by enhancing the physical exam and enabling more rapid diagnosis at the point of care. 


GE also spotlights GE’s Discovery CT750 HD, a CT scanner which delivers fine detail with its Gemstone detector. This one tube, one detector scanner allows dual energy spectral imaging which improves significantly image quality, reduces artifacts  and help characterize lesions. Also highlighted is ASiR, an exclusive technology for ultra low dose reduction, which can deliver up to 50 percent less dose for patients of all ages. ASiR is now available on BrightSpeed CT scanners, to make it available and affordable for all customers and patients for all clinical routine exams. More than one million patients worldwide were scanned so far with ASiR.


On the health challenges in the region, Chahoud added:  “Rising healthcare costs is one of the biggest challenges faced by regional governments. This can be addressed through earlier diagnosis and timely intervention. It has been clinically proven that earlier treatment can increase the efficiency of treatment across most of the lifestyle diseases such as diabetes and heart problems, which are increasing in incidence in the region. GE’s diagnostic technologies and solutions can help make a difference in this regard.”


In addition to its long-standing partnerships with governmental and private sector healthcare providers in Jordan, GE Healthcare recently signed with Jordan Hospital, a premier healthcare provider in Amman, to equip the hospital with the latest diagnostic equipment solutions including the Kingdom’s first-ever high definition computed tomography (CT) diagnostic equipment – the Discovery CT750 HD and Signa 1.5T HDxT magnetic resonance (MR) system. 


Further strengthening GE’s presence in Jordan, GE's Innova 3100 cathlab will soon be installed at Al Hayat General Hospital, a leading private sector healthcare provider. Also, the comprehensive radiology department at the New Military Hospital in Aqaba will be equipped with GE systems. 


Royal Medical Services will also host an event to be held from May 3 to 5, with GE as a platinum sponsor, which reinforces GE's commitment to the Royal Medical Services.

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