Get ready to rumble with DHL at Dubai Rugby Sevens

Published November 23rd, 2006 - 01:57 GMT

DHL today announced it has signed a three-year official partnership agreement with the Emirates Airline Dubai Rugby Sevens.

The world-class tournament is the first round of the IRB Sevens World Series and will be held in Dubai from November 30th to December 2nd at the Dubai Exiles Rugby ground, with over 70,000 fans expected to attend.

Commenting on the agreement, Neil Kuschel, DHL UAE Sales and Marketing Manager said: “As the world’s number one express and logistics provider we are proud to continue and extend our role as official partner of this award-winning event. The Dubai Rugby Sevens, now in its 37th year, is definitely one of the best sporting events in the region and we are delighted to continue our support.”

DHL’s partnership with the Middle East’s most popular social event includes organising the infamous Rugby Rumble. More than 60,000 rumble sticks will be distributed to the crowds that will be competing to make the loudest noise in each stand of the stadium.

In addition to the Rugby Rumble, DHL will also entertain rugby fans with a host of games including the famous Rugby Table competition where participants get the chance to win different prizes by flipping a coin over the posts to score. All the money raised will be going to SPARKS – the charity organisation presided by Martin Johnson, World Cup Winning Captain of England – which raises funds for children’s sport medical research.

Kuschel added, “With tickets sold out prior the start of the event, DHL will be thrilled to entertain the fans with all the planned activities giving them the chance to win and benefit charitable causes.”
About DHL
DHL is the global market leader of the international express and logistics industry, specialising in providing innovative and customised solutions from a single source.
DHL offers expertise in express, air and ocean freight, overland transport and contract logistic solutions, as well as international mail services, combined with worldwide coverage and an in-depth understanding of local markets. DHL's international network links more than 220 countries and territories worldwide. 285,000 employees are dedicated to providing fast and reliable services that exceed customers' expectations.
DHL is 100% owned by Deutsche Post World Net.

About Deutsche Post World Net
Deutsche Post World Net is the world’s leading logistics group.
Its integrated Deutsche Post, DHL and Postbank companies offer tailored, customer-focused solutions for the management and transport of goods, information and payments through a global network combined with local expertise. Deutsche Post World Net is also the leading provider of Dialog Marketing services, with a unique portfolio of efficient outsourcing and system solutions for the mail business. The group generated revenue of € 60 bn ($77 billion) in 2004. With currently some 500,000 employees in more than 220 countries and territories Deutsche Post World Net is one of the biggest employers worldwide.

 


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