Hamdan Bin Mohammed e-University announces participation in Nation Brand contest

Published October 11th, 2010 - 03:52 GMT
Al Bawaba
Al Bawaba

Hamdan Bin Mohammed e-University (HBMeU) has announced its participation in the Nation Brand contest that was launched recently by Sheikh Mohammed bin Rashid Al Maktoum, UAE Vice President and Prime Minister, and Ruler of Dubai. The contest, which is open to all university students and community segments including citizens, residents and visitors, aims to depict the country's values, characteristics as well as the culture of its people for the purpose of using it in all promotional efforts of the UAE, internally and externally. The nation brand will unify and strengthen these efforts and serve UAE's supreme strategic objectives.

The Student Relations Office at HBMeU, under the instructions of University Chancellor Dr. Mansoor Al Awar, has launched an awareness campaign titled "Excellence in Design and Determination to Win". The campaign is being overseen by Mrs. Laila Mohebi, Director of Student Relations Office, who recently met with student representatives to give a detailed overview about the contest, its submission guidelines and deadlines. Mohebi also highlighted that special organising committees have been constituted for this contest, in line with HBMeU's commitment to excel in the competition.