Global and regional digital leader LG Electronics will showcase its entire range of full HDTV’s with game trailer movies, in corporation with SEGA Enterprises Ltd, at the 2007 International Consumer Electronics Show (CES®) in Las Vegas from January 8-11.
LG will demonstrate its broad line-up of full HDTVs ranging from 37-inches to 55-inches. Visitors to LG’s booth at the Las Vegas Convention Centre will be treated to HD and full HD games developed by SEGA and displayed on LG’s full HDTVs. Video game movies include Virtual Fighter 5 for PlayStation III, and Sonic - The Hedgehog for Xbox 360 next generation consoles.
“LG will highlight its advanced 1080p displays by showing SEGA’s full HD content on our full HDTVs,” said C. H. Lee, President, LG Electronics Gulf FZE. “Our customers range from hardcore gamers to movie buffs, and demand the highest standards in display technology. We will continue to expand our offering to meet their needs and exceed their expectations.”
LG has also produced the world’s first full HD (1080p) content using HD technology from NHK, Japan’s public broadcast channel, specifically for the 2007 International CES. The content was shot by a full HD high-speed motion camera, and will demonstrate HDTV capability to show visuals such as sports with 33 compact disk access time and to accurately and naturally reproduce colours found in nature.
About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 06657.KS) is the global leader and technology innovator in consumer electronics, home appliances and mobile communications, employing more than 72,000 people working in over 120 operations including 80 subsidiaries around the world. Comprised of four business units: Mobile Communications, Digital Appliance, Digital Display and Digital Media with global sales at USD 34.7 billion (consolidated USD 43.4 billion) as of 2005, LG Electronics is the world’s leading provider of CDMA handsets, residential air conditioners, plasma panels, optical storage products, DVD players and home theatre system.
LG Electronics Digital Display Company provides core technologies for cutting-edge digital products and is a world leader in digital display products including Plasma TVs, LCD TVs and Monitors, and HDTV (high-definition televisions).