For the Middle Eastern businessman — a man who, like Tiger Woods, moves through time zones the way others move through traffic lights — the LINK Automatic GMT Watch is the perfect travel companion. Elegant and effortlessly easy to use, endowed with a powerful sporting look and full 24-hour GMT functionality, it is a high-end business watch that uniquely combines prestige and performance.
The first Automatic GMT in the iconic LINK series, the LINK Automatic GMT Watch has the sporting elegance of the original Sel/LINK, the elegant sporting watch forever associated with its legendary ambassador, the Formula One champion, Ayrton Senna. The signature LINK bracelet, with its emblematic S-shaped links, remains an accomplishment and a reference for its fluidity, comfort and ergonomics.
Now however, the precision-driven design, houses a powerful new Automatic GMT complication based on Caliber 7 by Dubois Depraz, resulting in the only TAG Heuer GMT watch with “quick time zone adjustment”. Changing the time and date has never been so quick and trouble-free: two pushbuttons for “local time;” one button for the date. To turn the hour forward, push the button at 2 o’clock; to set it back, push the button at 4. To adjust the date, push the button at 8. It’s that simple. The pushbuttons give the watch a chronograph look, in keeping with the timepiece’s sporting allure.
“The LINK Automatic GMT timepiece is ideal for the discerning Middle Eastern market, with it’s stylish design and precision driven performance, it enables businessmen and travelers to have the world’s time zones at their fingertips,” commented Jean-Christophe Babin, CEO and President of TAG Heuer.
The black dial with its vertical-line pattern and burgundy (Tiger Wood’s favorite color) sub-counter for the date is a striking departure from other LINK designs. The 24-hour GMT scale on the polished fixed bezel, reinforce the timepiece’s sporting elegance. An oversized red burgundy arrow points at the “home time” on the GMT scale, for quick and easy reference. Water resistance is guaranteed to 200 meters.
Tiger Woods and the LINK Automatic GMT Watch
A TAG Heuer Brand Ambassador since 2003, Tiger is the perfect spokesperson for the LINK Automatic GMT Watch. The number one golfer in the world is the international businessman par excellence, clocking thousands of miles and hundreds of airtime hours every year. As demanding of his equipment as he is of himself, he personifies the type of international traveler for whom the LINK Automatic GMT Watch is targeted.
Utterly compelling and innovative, uniquely combining performance and style, the LINK Automatic GMT Watch represents, like Tiger Woods, the perfect balance of elegance and performance, strength and precision, sporting prowess and prestige.
TAG Heuer, the benchmark in prestigious sports watches and chronographs swiss made since 1860, currently ranks as the fourth luxury brand in the world watch market. The Swiss watchmaking legend draws from its active engagement in the world of sports to create the most accurate measuring instruments and sports-inspired timepieces ever made. From the Olympic Games in the 1920s to its new role as official timekeeper and chronograph for the legendary Indy 500 and IRL championship, TAG Heuer has maintained a constant quest for innovation and excellence, pursuing the summit of performance and prestige. This is reflected in its partnerships with Team McLaren Mercedes in Formula 1 racing; with Tiger Woods and Ian Poulter at the highest levels of international golf and with Juan Pablo Montoya and Kimi Raïkkönen at the top of Formula 1. With tennis woman Maria Sharapova, Brad Pitt and Uma Thurman, TAG Heuer more than ever stands for “Sport and Glamour”.
For more information please contact Linsey Worgan/ Claire Liddell
G2 PR Department, a division of Grey Worldwide Tel: 04 3310331 Fax: 04 3310553 email: linsey.worgan@g2dubai.com/ claire.liddell@g2dubai.com
