Magna Global is on a winning spree, the Agency has signed on several international and local brands including; Honda, Baskin Robbins, Tiger Properties and Intertel Electronics in the last couple of months. It recently signed on the Arab Business Machines LTD – Apple’s representative in the Middle East, in a much talked about pitch against several other competing agencies.
A unit of the MCN Group, Magna Global has been aggressively pitching for new business and winning new accounts. The drive and focus of Magna’s team has seen the company double their revenue since last year. “At Magna Global, our approach to our Clients goes beyond just media planning and buying. We believe our Clients require communication solutions that ultimately impact their bottom-line and that’s exactly what we endeavor to offer. Irrespective of how big or how small our Clients budget, we offer them a focused approach to ensure that their every dollar counts! This is part of the reason for our continued growth and success,” says Azhar Siddiqui, General Manager, Magna Global.
Baskin Robbins is one of the leading global brands that recently signed on Magna Global as their media planning and buying agency for the regional market. Speaking about his company’s decision, Georgie Thomas, Marketing Manager, Baskin Robbins said, “For Baskin Robbins the cakes launch was the most crucial launch of the year and we chose Magna on the basis of their solid expertise in media planning and for their market clout. But apart from being top-class media strategists, one terrific value addition is the friendly and approachable attitude of the team.”
“Arab Business Machines, Apple's representatives in the Middle East have chosen Magna as our communications partner because we believe that they can strategically lead us into increasing market share across the region. Their passion and understanding of the brand is unparallel,” commented Joe Sfeir, Marketing Manager, Arab Business Machines.
Currently Magna Global handles Unilever, Air Arabia, Baskin Robbins, Honda, Estate 400 and Fayrouz.
