OTVentures Appoints Sherif Dahan as Managing Director of MSN Arabia

Published October 31st, 2010 - 03:13 GMT

OTVentures, a fully owned subsidiary of Orascom Telecom, announced the appointment of Sherif Dahan as Managing Director of MSN Arabia and MSN Maghreb. Dahan moves from LINKdotNET's Dubai office where he was the General Manager of LINKdotNET's Gulf operations to head the Middle East and North Africa's leading online properties. He brings with him a wealth of experience to his new post, having worked with LINKdotNET for several years prior to his most recent appointment.

MSN Arabia and Maghreb footprint covers the whole of the Arab world, receiving visitor traffic from across the Gulf and North Africa.. The Network attracts more than 10 million unique site visitors and generates more than a billion and a half monthly page views, while the number of Windows Live Hotmail and Messenger users is increasing at an encouraging rate.

"MSN Arabia is the jewel in the crown of the digital assets we operate within OTVentures. We were the first International bilingual portal to be launched and operated in the region. OTVentures is proud of what we have achieved so far and the change in management reaffirms our commitment to the MSN Brand, our business partners and to our site visitors." stated Hanan Abdel Meguid, CEO OTVentures.

"The choice of having Sherif Dahan as the Managing Director is inline with the formation of OTVentures and its plans to strengthen our leadership for digital and mobile assets. We trust he can take solid steps to further strengthen MSN Arabia and Maghreb's brand leadership and market share," added Abdel Meguid.

Commenting on his new role, "I am both extremely proud and excited to be appointed MSN Arabia and Maghreb's new Managing Director. I am looking forward to working with our business partners across the region to deliver on the objectives OTVentures and Microsoft have set for the years ahead."

He adds: "Our commitment to the markets we cover is to aggregate the best local content for each geographic region. Coupled with our rich list of international content and service providers, this will ensure that the mix is always engaging and relevant.

MSN Arabia plays a key role in empowering local content providers in its key markets; providing the prominent ones the chance to reach the millions of users who visit the Network every day.

On the ad products front, MSN Arabia has always availed the widest mix of advertising options in line with the latest global developments in online advertising. The Network is now a trusted network of choice to the vast majority of the region's top advertisers in the region.

With the recent formation of OTVentures, the synergy between its various business units will give the MSN Arabia and MSN Maghreb brands a major boost reflecting on content, reach and options availed to its business partners and online user base alike.Top of Form 

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