Panasonic officially launches 3d technology at gitex technology week 2009

Published October 28th, 2009 - 08:05 GMT

Thousands of GITEX TECHNOLOGY WEEK enthusiasts, and a host of regional media, from across the Middle East had the privilege of experiencing Panasonic’s breakthrough 3D technology, in what GITEX TECHNOLOGY WEEK organiser, Dubai World Trade Centre, has called an important technology presentation for the region.

Panasonic, the market and technology leader in HDTV, is showcasing the world's first Full HD 3D Plasma Home Theater System at GITEX TECHNOLOGY WEEK 2009 in Dubai.

“Panasonic’s reputation for innovation and environmental responsibility in consumer electronics is well known,” said Helal Saeed Almarri, CEO, Dubai World Trade Centre.  “The unveiling of the Panasonic 3D to the public this year was both spectacular and inspiring, and highlights the importance of GITEX TECHNOLOGY WEEK in creating a platform to announce new products in the region. The Panasonic 3D launch is a key technology announcement at this year’s show.”

Panasonic’s Full HD 3D Plasma Home Theater System enables the viewing of true-to-life Full HD 3D images by using a Panasonic 103-inch Plasma HDTV and a Panasonic Blu-ray Disc (BD) player, capable of distributing Full High Definition (1920 x 1080 pixels) for both eyes.

Seiji Koyanagi, Panasonic Middle East’s Managing Director, said: “Panasonic is delighted by the overwhelmingly positive response from GITEX TECHNOLOGY WEEK attendees who have seen our 3D demonstration over the last four days of the show.  Their enthusiasm for Panasonic’s full HD 3D technology supports our own market research that there will be enormous demand for Panasonic 3D technology when it comes onto the market in the coming year.”

Through technological advancements in transport bandwidth and storage media, consumer 3D entertainment is now capable to deliver true High Definition picture. Using a special pair of active shutter glasses that work in synchronization with the Plasma Theater’s HDTV, the viewer is able to experience 3D images formed with twice the volume of information than regular Full HD images.

Plasma is currently the best TV technology to deliver a Full HD 3D experience due in great part to its ability to refresh at a speed that enables multiple image display without loss of resolution. The performance of Panasonic's Plasma panels, whose self-illumination allows for excellent video response, has been brought out to the fullest extent in the development of a 3D driving system that displays the left and right images together as Full HD images with no resolution degradation.

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