saudi arabia accounts for almost half of total regional information technology spend

Published September 30th, 2009 - 02:04 GMT

Kingdom’s IT Market Forecasted to Reach US$ 4.9 Billion by 2013

The Kingdom of Saudi Arabia is the biggest Information Technology (IT) market in the Gulf region, with a forecast value of US$ 4.9 billion by 2013, up from US$ 3.6 billion in 2009, accounting for nearly half of the total Middle East IT spend, according to Business Monitor International (BMI).

Mega projects such as the US$ 80 billion Economic City demonstrate Saudi Arabia’s demand for global IT solutions. The shift towards knowledge-based industries also represents major opportunities for a myriad of IT product and service firms, with local IT solution providers looking at ways to further develop their lines of business.

GITEX TECHNOLOGY WEEK, taking place at the Dubai International Convention and Exhibition Centre in Dubai, UAE, always draws major Saudi buyers and exhibitors. This year, more than ever, companies from the Kingdom are participating at GITEX TECHNOLOGY WEEK from 18 – 22 October, including Charisma L.L.C., Datastar International Ltd, Integrated Telecom Company and Quality Horizons.

2008 witnessed a record number of Saudi executives visiting GITEX TECHNOLOGY WEEK, and a similar number are expected this year.

“Saudi Arabia is quickly establishing itself as a key international IT hub,” said Helal Saeed Almarri, CEO, Dubai World Trade Centre. “With the country accounting for more than half the Middle East’s IT spend, Saudi is easily the largest market in the Gulf. The rapidly evolving economy demands world class IT solutions. GITEX TECHNOLOGY WEEK is the perfect platform for companies to showcase their expertise and this year we expect thousands of potential buyers from Saudi Arabia.”

GITEX TECHNOLOGY WEEK is one of the region’s key business platforms providing an essential forum to demonstrate the latest products and services from the Saudi Arabian market. The show’s new sector-focused format will provide a value-added experience for exhibitors looking to access key international players and receive maximum exposure to the global market.

With the Middle East ICT sector remaining buoyant at a time when more established markets are experiencing a slowdown, global companies are focusing heavily on strengthening their presence in the Gulf region’s strongest IT market.

Many leading international companies have already confirmed their presence at GITEX TECHNOLOGY WEEK 2009. Visitors to the show can expect new and innovative solutions from prominent brands such as Avaya, Cisco, Dell, du, Etisalat, hp, Microsoft, NEC Philips, Oracle, Panasonic, Sony and Thuraya.

Commenting on their participation at this year’s GITEX TECHNOLOGY WEEK, Mr. Abdulrahman Al-Rowita, Vice President for Business Development at Datastar International, said: “We are a Saudi company in the forefront of wireless communications technology that specializes in customized applications for advanced remote monitoring solutions and GITEX TECHNOLOGY WEEK provides us the perfect platform to showcase our world leading technology to a global audience.”

Hundreds of new companies from across the world have also already signed up for this year’s show including Hitachi, Monster Cable, the UAE Ministry of Economy, Route ME Canada and Vodafone India, while South Africa will have its first ever pavilion at GITEX TECHNOLOGY WEEK.

Other companies are looking to enhance their participation through increased stand space and sponsorship opportunities to help them stand out from the crowd.

One area that is also still seeing heavy investment is public services. Governments in the Middle East are continually improving the infrastructure and ICT systems, creating many opportunities for international companies to build strong business relationships. GITEX TECHNOLOGY WEEK has always been recognised by government entities as the ideal platform to showcase their latest e-government offerings.

GITEX TECHNOLOGY WEEK will open from 1pm – 7pm on Sunday 18 October 2009 at the Dubai International Convention and Exhibition Centre. Monday 19 October 2009, to Wednesday 21 October 2009 GITEX TECHNOLOGY WEEK will run from 10am – 7pm, and on Thursday 22 October 2009 the show will open at 10am and close at 5pm. The Consumer Electronics section of GITEX TECHNOLOGY WEEK will be open free to the public on Thursday 22 October for product reviews.

Trade visitors can register now and pre-pay online at saving up to 25 percent on entry to the show.

Photo Caption: GITEX TECHNOLOGY WEEK helps Saudi buyers find world class IT solutions.


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