Ms Maria Rica Joy Gador has been declared winner of the Treasure Hunt promotion organised by the Gold Souk at The Dubai Mall. The world’s largest shopping and entertainment destination had hosted a special promotion at the sprawling Gold Souk for a month.
More than 70,000 visitors took part in the Treasure Hunt, in which all they had to do was to identify five icons – a gold tree, falcon, camel and stallions – that are permanent fixtures in the passageways of the Gold Souk.
Mr Nasser Rafi, Chief Executive Officer, Emaar Malls Group, said: “The Treasure Hunt was one of our initiatives to further popularize the Gold Souk among our visitors. With over 200 gold and jewellery stores, the Gold Souk is a must-visit retail destination for jewellery purchases. The Treasure Hunt also aimed at highlighting the spectacular design of the retail precinct.”
Ms. Maria Rica Joy Gador, a Filipina expatriate, said: “I still can’t believe I have won the treasure hunt! The Dubai Mall has taken this concept and organized it in such an interesting manner. I am so happy I had this whole experience of participating in the treasure hunt and eventually be the winner.”
During the month-long Treasure Hunt, various events such as the Arabian Dancers, falcon display, and henna and calligraphy demonstrations were held, attracting families and visitors. The Gold Souk saw a significant increase in visitor turnout and sales, as more people explored the winding streets of the Gold Souk and the treasures it has to offer.
With over 900 of its total 1,200 retail outlets already open, The Dubai Mall has established itself as a premier retail destination in Dubai. The mall also offers diverse leisure choices including the Dubai Aquarium & Underwater Zoo, featuring 33,000 aquatic animals, the world’s largest acrylic viewing panel and a walk-through tunnel; the Olympic-sized Dubai Ice Rink and The Waterfall, which traverses four levels of the mall. Several other leisure attractions including KidZania® and SEGA Republic – two theme parks for children and family – and a 22-screen Reel Cinemas will open this year.