TOM FORD ESTÇE LAUDER COLLECTION TO BE AVAILABLE AT

Published December 14th, 2005 - 11:42 GMT

Earlier this year the Estçe Lauder brand announced its first-of-a-kind creative collaboration with world-renowned fashion designer Tom Ford. The first phase of the collaboration entailed the design of a limited range of fragrance and make up products in time for the Holiday 2005 season. This new collection is now about to be launched in the Middle East solely in the UAE at one exclusive outlet yet to be disclosed.

“We are thrilled that the Tom Ford Estée Lauder collection will be available here in the UAE,“ said Ross Donald, Estée Lauder Brand Manager Middle East. “Tom Ford is a fashion industry icon in the same way that Estée Lauder is a beauty industry icon.  It’s a perfect match of luxury, style and beauty which we are confident will resonate with our consumers here in the UAE and wider Middle East region.”

Tom Ford’s visionary perspective and ability to influence cultural trends make him one of the worlds most sought after designers.  In the past, he potently injected his unique style and sexy imagery into the long-established fashion brands, Gucci and Yves Saint Laurent, and now, he has conceptualized the ultimate in luxury beauty for Estçe Lauder.

Speaking about the new collection, Tom Ford commented; “With this fragrance and color collection, I’ve taken Estçe Lauder’s existing vocabulary and tried to reduce it to its purest, most iconic form, making it fresh, modern and contemporary. I drew my inspiration from the brand. My goal was to take the glamour, the history, the quality and the spirit that is Estçe Lauder, and work within that to create a collection for today. It also marks a turn away from disposable beauty, and a return to the ritual of opening a slightly heavy compact and applying a high-quality product with a beautiful applicator. This reflects the intimate side of a woman, at her most glamorous.” Tom Ford

In the coming months Estçe Lauder will introduce to the UAE the Tom Ford Estçe Lauder Collection, specially created for the 2005 holiday season.  This collaboration begins with the modern re-interpretation of the legendary Youth Dew fragrance and the original gold-fluted makeup packaging.  Capturing and maintaining the rich history of Estçe Lauder, the Youth Dew Amber Nude Limited Edition Fragrance Collection and the Amber Nude Limited Edition Makeup Collection are sophisticated updates that reflect the Tom Ford philosophy of beauty…sensuous and stunning.

Evoking the Prestigious History of the Brand…
The Tom Ford Estçe Lauder Collection features Tom Ford’s re-interpretation of Estçe Lauder’s signature gold fluting finished with a new amber cabochon closure that makes the packaging a sleek, desirable collectible.  Tom Ford’s singular vision for the collection extends to the Youth Dew Amber Nude bottle as well as to luxurious lipsticks, compacts and a limited edition, numbered minaudiere that is a re-invention of the classic evening clutch.

This marks the first time in Estçe Lauder history that the brand has collaborated with an outside fashion designer.  According to Estçe Lauder Global Brand President, John Demsey, “Tom has the extraordinary capability of reinterpreting and expressing ideas in a totally new and modern way.  I can think of no one better to mine the DNA and heritage of the Estçe Lauder brand than Tom Ford.”

ABOUT TOM FORD

Born in Austin, Texas and raised in Santa Fe, New Mexico, Tom Ford is among the most highly respected and successful designers today. His rise in fashion began in 1994 when he took the reigns as Creative Director of Gucci. Not only did he dramatically change the image of the legendary fashion house, he led the company to unprecedented success with his visionary insight into what the modern consumer desires. His innovative and provocative designs set the tone for an entirely new direction in the world of luxury goods. Ford later took creative control of Yves Saint Laurent, a Gucci Group brand, reviving it with his trademark combination of sensuality and mystique.

In April 2005, one year after leaving Gucci Group, Mr. Ford announced the creation of the Tom Ford Brand and in his first strategic move formed an alliance with Estçe Lauder to create the Tom Ford Estçe Lauder collection in time for the Holiday 2005 season. This will be followed by a more extensive collection for Spring 2006. Tom Ford will also create and market with Estçe Lauder a stand alone fragrance and beauty collection under the Tom Ford brand name, slated to launch in Fall 2006.


 


© 2000 - 2022 Al Bawaba (www.albawaba.com)

You may also like