Western Digital Partners With Jarir Bookstore In The Kingdom Of Saudi Arabia
Western Digital enters a strategic partnership with one of the leading retail outlets in KSA to extend its market reach in Saudi Arabia
Western Digital Corporation (WDC), a global leader in the hard drive industry, today announced their partnership with Jarir Bookstore to make its consumer line of portable storage devices more widely accessible in the Kingdom of Saudi Arabia (KSA). This new partnership is part of WD’ overall strategy to strengthen their presence in the Kingdom.
Jarir Bookstore is one of the region's leading retail outlets that boasts a strong, direct presence in KSA with more than twenty outlets in the Kingdom and three showrooms in other Gulf Countries.
“This strategic partnership with Jarir Bookstore demonstrates Western Digital’s commitment in KSA. We can now service the growing Saudi market with an established, reputable partner that will offer our customers not only the best products and technology but the best end-to-end customer experience,” said Khwaja Saifuddin, Sales Director, Western Digital, Middle East & Africa, “The IT market is currently the fastest growing industry in the Kingdom, and Western Digital is well positioned to offer consumers and businesses leading edge storage solutions that boast scalability, flexibility and reliability to meet their needs.”
Mr. Nasser Al-Ageel, Chief Operating Officer, Jarir Bookstore said, “Western Digital and Jarir Bookstore is a partnership between two leading brands that share a similar passion for creating and offering meaningful consumer products through design, innovation and value. With Western Digital’ line of consumer products, we hope to increase our market share in the fast growing storage sector.”
Western Digital’s product range of portable storage devices launched at Jarir Bookstore includes the “My Book” and “Passport” Product line. The WD My Book product range features RAID mirroring and auto backup facilities for users with large storage capacities ranging from 500GB to 2TB.
The WD Passport product range consists of small footprint portable drives that come in contemporary colors that are both reliable and trendy with capacities of 160GB to 320GB.
Western Digital has had spectacular year on year growth in the Kingdom of Saudi and will increase its focus on the small-to-medium size business segments, which is collectively becoming a powerhouse of the Saudi economy, driving growth and employment in the Kingdom.
