worlds ultimate Barclays Premier League Match – Day experience

Published February 11th, 2010 - 09:41 GMT

Barclays, title sponsor of the Barclays Premier League, launches a global competition to find the best match-day experience in the world. From the pubs of Pretoria to the beaches of Goa, fans have created their own spiritual homes outside of the Barclays Premier League stadiums to support their beloved teams, and Barclays want to hear all about them.

13.5 million fans attend Barclays Premier League matches live in the UK every season, and globally the League reaches an estimated 500 million homes in 211 countries, with fans going to extraordinary lengths to follow their favourite team. Barclays Around the World in 90 Minutes is looking for the ultimate fan’s experience of English top flight football.

The winner will be selected by the competition judging panel led by former Chelsea and France legend, Marcel Desailly, who will be joined by Liverpool's record goal scorer, Ian Rush, and one of the most recognised voices of the game, global football commentator Martyn Tyler. The fan who enters the best Barclays Premier League match-day experience will win a trip for two to see their favourite Barclays Premier League team play live in the UK.

Speaking from his home in Accra, Ghana, Marcel Desailly said: " “My best match-day experience off the pitch is actually watching in the comfort of my family home in Accra, Ghana. The whole family get together round the TV to support Chelsea my old club. It’s usually a weekend, so I’ll be enjoying a local beer ahead of dinner. The Barclays Premier League generates such passion and this is no different in my home, we’ll all be shouting at the TV and going mad when Chelsea score.”

Liverpool legend, Ian Rush, said: “I have spent a lot of time in South East Asia where the Barclays Premier League is as popular there as it is in the UK. Despite the time difference fans come to the local sports bars in their replica kit, singing their favourite teams songs and really getting behind the team. The dedication and passion of these fans is exactly what we want to hear about.”

Venues, locations, viewing rituals and football superstitions are all relevant, and experiences can be individual, or as part of a group of fans. More information and nomination details can be found at www.barclaysfootball.com.

Fellow judge, Vinit Chandra, CEO of Emerging Markets, Barclays Global Retail Banking said: “The Barclays Premier League has captured the imagination of football fans all over the world.  It is watched in over 200 countries and territories, and we know that week in and week out fans everywhere enjoy watching and listening to the Barclays Premier League, and have set up their own match day rituals and experiences that are unique to them. This competition offers fans the chance to tell us why they feel their experience is the best in the world.”

Entries can be submitted by visiting the competition website www.barclaysfootball.com.  Fans are required to explain in no more than 100 words why they feel their match-day experience is the best in the world.  Fans are also encouraged to support their entries by uploading videos and photos. The competition will run from 8th February 2010 through to 22nd March 2010 with the winner of Barclays Around the World in 90 Minutes’ announced in April 2010.


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