Dubai targets Japanese travelers
Dubai has registered a 28 percent growth in the number of Japanese tour operators selling Dubai holiday packages for the current season, 2002. ”Because of recent international events, travel from Japan to the USA has reduced substantially and the Japanese traveler is looking for alternative destinations,“ explained Khalid Bin Sulayem, director general of Dubai’s Department of Tourism and Commerce Marketing (DTCM).
“Major outbound travel segments from Japan that we target include the middle aged and the elderly travelers, wedding/honeymoon travelers and working women in the 20's to 30's age group with a high disposable income,” added Bin Sulayem.
A 28-strong travel trade delegation from Dubai, led by the DTCM, will head for Japan early October to conduct roadshows and workshops in the cities of Osaka and Tokyo in a bid to attract increased leisure visitors and promote Emirates' inaugural flight to Osaka, which commences on October 1. — (menareport.com)
© 2002 Mena Report (www.menareport.com)