HP consolidates top position in EMEA notebook PC market
HP consolidated its position as the leading vendor of notebook PCs across the Middle East, the Europe Middle East and Africa (EMEA) region as a whole and worldwide, according to IDC figures released for the second calendar quarter of 2003.
The company increased its market leadership over rivals to 38 percent in the Middle East in the mobile market, which is almost two percent greater than the company enjoys on a worldwide basis.
Year on year growth for the mobile market in the region stands at 24 percent. HP now enjoys 37 percent marketshare in Saudi Arabia, 33 percent in the United Arab Emirates (UAE), 41 percent in Egypt and 43 percent throughout the rest of the Middle East.
HP’s notebook division remained profitable for the quarter, growing revenue 27 percent year-over-year. HP’s sequential quarter-over-quarter unit growth of 10.3 percent was two points greater than the nearest competitor and seven times the notebook PC industry.
HP employs about 500 people in the Middle East. HP has been present in the region since 1968, and opened its first regional office in 1994. It has offices in Dubai, Abu Dhabi, Riyadh, Jeddah and Khobar, Cairo and Ramallah servicing the Gulf Cooperation Council (GCC), the Levant and Egypt. — (menareport.com)
© 2003 Mena Report (www.menareport.com)