Al-Ghurair Retail is introducing a new fashion brand for young women, 'XX by Mexx' into the Gulf for the first time. The brand, created by Mexx in 1998, offers catwalk trends for girls aged 16 to 25.
The first of 22 new XX by Mexx stores planned for the Gulf before the end of 2004 will open be opened in Jeddah and Riyadh followed by outlets at BurJuman in Dubai, Al-Faisaliah Mall in Riyadh and Landmark in Doha.
XX by Mexx is being brought to the Middle East by Al-Ghurair Retail as a separate brand and will have stand alone stores opened throughout the Gulf with stores sporting a new look and feel for the brand
XX by Mexx is currently available in over 25 countries, including Netherlands, Belgium, Germany, Sweden, Norway, Canada, Eastern Europe, Asia Pacific and the Middle East. — (menareport.com)
© 2003 Mena Report (www.menareport.com)