Al-Hamrani Fuchs Petroleum Saudi Arabia (AFPSA), manufacturer of Fuchs Oils, has recently launched its newest consumer promotion, offering more than three million Saudi riyals in prizes, making it the company’s largest promotion ever.
Launched to further support the consistent growth of Fuchs Super GT, the company’s flagship brand, consumers throughout the Kingdom have a chance to win prizes ranging from SR2,000 to two million SR instantly.
“Consumers get a scratch card with a PIN from puncture shops when changing Super GT and all they have to do is call the 700 number mentioned on the card and enter the promotion using the PIN on the scratch card. They answer two simple questions to win their cash prizes,” said Mezahem H. Basrawi, Vice President at Alhamrani-Fuchs Petroleum.
Supporting this promotion are two of the Kingdom’s top comedians and actors, Yousuf Al-Jarrah and Basheer Al-Ghunaim who star in a television commercial to support the extensive two-months campaign.
The setting of the television commercial is in a real puncture shop where Yousuf and Basheer engage in a fun fight over a scratch card in order to participate in the promotion. The scenario continues as both characters agree to split the prize in half if they win and ends in the most unexpected hilarious way.
The promotion which started May 31 and will continue for two months will have five daily prizes of SR2,000 each, one weekly prize of SR10,000, two monthly prizes of SR50,000 each and the grand prize of one million SR at the end of the promotion. And a chance to win an additional cash prize of one million SR.
Alhamrani Group has been in the lubricants business since 1979 and became a major player after the construction of its lube oils and grease manufacturing plants in 1988. Alhamrani-Fuchs Petroleum Saudi Arabia (AFPSA) was formed in 1995 as a joint venture between Fuchs Petrolub Germany, the largest independent producer and marketer of lubricants in the world and Alhamrani United Company. — (menareport.com)
© 2003 Mena Report (www.menareport.com)