The Commercial Bank of Dubai (CBD) unveiled its new-look corporate identity, reflecting its future directions. Launching the new corporate identity opens a new chapter in the bank's progress as it moves to a new head office in Deira, to be officially opened in September and coinciding with the IMF/World Bank meeting in Dubai.
The new identity was created by Landor Associates, a design and re-branding consultancy. It will be used throughout the bank's branch network, in external and internal signage, and all printed materials and stationery.
General Manager of the bank’s business group Yaqub Yousef said the new identity represents a further step towards strengthening the bank's client relationship and setting it apart from competition while reaffirming its commitment to providing top quality products and services for its personal and corporate clients. — (menareport.com)
© 2003 Mena Report (www.menareport.com)
