The high profile company, Christian Dior, declared on Tuesday that it would launch on Friday its first Moroccan outlet in the city of Marrakech.
The 70 sq. m. site will be situated in Mamounia Hotel and its launch will coincide with the fourth Marrakech International Film Festival opened on Monday and scheduled to last until Sunday Dec. 12.
A spring-summer fashion show and dinner are scheduled to take place during the inauguration event.