The Dubai Refreshments Company (DRC) has streamlined its IT operations on HP architecture. Dubai Refreshments is the sole bottler and distributor in Dubai and the Northern Emirates of over 15 beverages, including Pepsi, 7UP and Mirinda.
After closely reviewing their IT goals and considering several options DRC ultimately chose HP and its channel partner Emitac to implement back-end systems to run their Oracle 11i E-business suite on.
HP is the largest IT company in the Middle East employing about 500 people in the region. HP has been present in the Middle East since 1968, and opened its first regional office in 1994 and has offices in Dubai, Abu Dhabi, Cairo, Riyadh, Jeddah and Khobar servicing the GCC, the Levant and Egypt. — (menareport.com)
© 2003 Mena Report (www.menareport.com)
