Emaar has announced plans to establish the Emaar Property Management Academy – the region’s first professional academy for Property Management. A global centre of excellence for real estate which will set new benchmarks for property developers throughout Dubai and beyond will formalize the successful formula of Emaar projects within an academic framework.
“As the world’s leading property developer, Emaar has created successful master-planned communities throughout the UAE and is currently rolling out this successful formula across the Middle East, North Africa and Indian Subcontinent. We have pioneered new lifestyle models and helped to shape Dubai and its robust property market. Globally acknowledged to be leaders in our field, Emaar will share the knowledge and experience gained from nine years of delivering world class properties to a fast growing market,” said Ahmad Al Matrooshi, Managing Director (UAE), Emaar Properties.
“Emaar wants to share its expertise with entrepreneurs, individuals and companies involved in the real estate industry, thereby increasing knowledge within the UAE while helping to shape the future of Dubai through high quality real estate for years to come,” he added.
Divided into four faculties the Academy will cover all aspects of property development. The first is the Faculty of Real Estate Management, which will cover areas of Project Management, Facilities Management, Human Resources Management, Shared Services Management and Legal Management. The second is the Faculty of Real Estate Marketing, which includes Brokerage, Sales and Marketing, Branding and Design. The third being the Faculty of Retail Management which will include Mall Management, Retail Merchandising and Retail Marketing. Lastly, the Faculty of Real Estate Finance that will cover Accounting, Corporate Finance, Project Finance and Shari’a Compliant Finance.
The Academy will cover all aspects of the property market and will offer a range of undergraduate and graduate studies, professional training programmes as well as vocational programmes. Entry to the Academy is open to those with a secondary school certificate and above.
The Academy will initially offer programmes of 3-12 month’s duration and then at a later stage, programmes of 18 to 24 month’s duration with the intention of leading to professional qualifications. The Academy is expected to attract property owners, property managers both individual and corporate, interested in real estate investments as well as academic students looking for a future in property development.
Professional instructors from across the globe will be recruited to teach at the Academy to instruct in the multifaceted property business and will draw upon award winning real estate developments both in the UAE and from across the globe.
“Through sharing good practice, knowledge and experience, the Dubai Property Market will stand to gain greater depth. The Academy will set new benchmarks for real estate developers and practitioners, with Dubai and those who call it home being the real beneficiaries,” he added.