ENOC LUBRICANTS MOVES INTO THE LEVANT DISTRIBUTOR APPOINTED FOR LEBANON

Published November 7th, 2000 - 02:00 GMT

Here is an official presse release about ENOC:Lebanon has become the sixth international market to join the global distributor network being established by ENOC International Sales Limited (EISL) to market the Group's range of high quality lubricants. 

 

Beirut-headquartered Fatraco has been appointed the exclusive distributor for ENOC lubricants in Lebanon. The agreement was signed in Dubai by Tayyeb Al Mulla, General Manager,Marketing, ENOC and Gabriel M. Fawaz, Fatraco's Managing Director. 

 

Fatraco will now market the Emirates National Oil Company (ENOC) Group's complete range of high quality automotive lubricants, including gasoline and diesel engine oils, transmission and brake fluids, coolants and greases throughout Lebanon. 

 

"Our initial market thrust will be on the motoring sector through ENOC's two flagship brands, PROTEC Premium quality automotive lubricant and VULCAN Super Duty diesel engine oil," said Al Mulla. 

 

ENOC estimates the Lebanese lubricants market is currently consuming about 35,000 metric tones annually. 

 

 

"It is a tough market with over 150 brands active but Fatraco, with over 30 years experience in the lubricants' business, is well placed to ensure ENOC achieves a high profile and market share," added Al Mulla. 

 

"ENOC will also benefit from the long-standing trade between Lebanon and Dubai and the fact that made-in-the-UAE products are positively perceived in that country." 

 

ENOC lubricants are manufactured to international standards and specifications at an ISO 9002 and 14001 accredited blending plant in Dubai.  

 

Lebanon joins a growing ENOC Lubricants' distribution network, which also spans the UAE, Oman, Yemen, Sudan and Pakistan. 

© 2000 Mena Report (www.menareport.com)

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