Car rental company Hertz will announced at this week's Arabian Travel Market (ATM) in Dubai its development plans for the Middle East region, which include more Hertz car rental branches, bigger and more diverse fleets and new customer service initiatives.
Hertz is represented in the Middle East by franchisees in Bahrain, Egypt, Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, Syria, the United Arab Emirates (UAE) and Yemen, and by general sales agents in Bahrain and Saudi Arabia. Hertz general managers and marketing managers from around the region will gather at ATM to promote the company's car rental and leasing services.
Hertz franchises across the Middle East are regularly expanding and upgrading their rental fleets. Hertz UAE has seen its fleet grow by more than 100 percent in 2003 compared to the previous year.
In recent months, Hertz Kuwait opened a new city centre branch in the new Courtyard hotel. Located within the Arraya complex with its busy office tower and exhibition hall, this is the company's sixth branch in the country.
Hertz is also expanding in Qatar, where a third car rental location now opened at Qatar General Post in the busy Corniche Road area. The Post office houses government, semi-government and commercial offices, as well as a branch of the Immigration Department, and is visited by 2,500 people daily. — (menareport.com)
© 2004 Mena Report (www.menareport.com)
