LG Electronics bags Dhs20 million facilities orders from MEPStar

Published November 24th, 2008 - 01:24 GMT

Global digital leader LG Electronics today confirmed that it had won orders totally valued at Dhs20 million for outfitting over 360 villas in the ambitious Jumeirah Golf Estates project in Dubai.

 

An agreement to this effect was signed this week between LG Electronics, MEP Star, the main MEP contractor for the project, and Fortune International Trading, distributors for LG commercial air-conditioners in the UAE. The first order – valued at US$2 million – is a significant win for LG and represents the single-largest order in this segment.

 

As per the contract, LG will outfit over 360 luxury freehold villas in the prestigious Jumeirah Golf Estates with their Multi Power Systems (MPS) – 180 villas in the first phase (Whispering Pines) and a similar number in the second phase. The project is being facilitated by main contractor Al Naboodah Laing O’Rourke.

 

The agreement was signed by Mr. H.S. Paik, President of LG Electronics Gulf FZE, Mr. Adam Wade, Director of MEP Star LLC, and Mr. Samer Baassiri, Executive Director of Fortune International Trading.

 

Speaking about the development, Mr. Paik commented: “The new contract win, to install and deliver our world-class products in some of the prestigious addresses in the GCC, represents an outstanding example of the level and quality of the offering we provide to our clients. MEP Star are at the top of their game and hence, working alongside them, gives us the important opportunity to further underline our expertise in this segment.”

 

Fortune International will be providing their full support team, design and maintenance to ensure that customers receive the best solution package and after sales support.

 

Mr. Adam Wade said that the Jumeirah Golf Estate was one of the most prestigious projects and required total commitment from everyone involved. “Due to the scale of the project, we want to partner with nothing but the best in the business. LG has a proven track record in handling large-scale projects and bringing them on board for this project makes perfect business sense,” he added.

 

Whispering Pines is a distinctive gated community of designer villas offering commanding views over the Fire and Earth golf courses at the Jumeirah Golf Estates. The Tuscan-inspired villas, with authentic stone facades and terracotta tiled pitched roofs, enjoy extensive, fully landscaped gardens and aesthetically designed swimming pools.