Abdulmohsen Abdulaziz Al Babtain Co., the sole appointed agent for Nissan Motor Co. LTD in Kuwait, launched the first "NISSAN Gallery" in the Middle East at the New Virgin Bookshop in Marina Mall on Jan 31st 2005.
The company held a launch event to unveil the new "NISSAN Gallery", the first of its kind in the region, which was attended by VIPs, managers of local companies, a number of Nissan customers plus delegates from Nissan Middle East.
The New "NISSAN Gallery" is an innovative and pioneering breakthrough, accomplished locally and regionally which allows everyone to feel, see and interact with Nissan in a lively and dynamic way.
With the birth of this new lifestyle, "NISSAN Gallery", Abdulmohsen Abdulaziz Al Babtain Co. has set up a new concept in the vehicle awareness by expanding the horizons of car showrooms, where customers and visitors can get a closer look at the innovative Nissan lineup displayed at the Gallery while they are shopping.
Thus, being in one of the most prime and highly visited locations, "NISSAN Gallery" satisfies visitors' curiosity and enables them to live with Nissan, explore the latest models that await them in the Gallery and enjoy the Nissan experience at all times.
Abdulmohsen Abdulaziz Al Babtain Co. is the first outside of Japan for its retailing style and innovation and is recognized for its successful long record for 55 years. The company adopts innovative Strategic Marketing Policies that exceed all boundaries to serve its customers and meet their expectations. Nevertheless, the company has the foresight to accomplish lots of innovative and land mark projects to gain the highest customer retention growth and maintain its outstanding success in the automotive industry.
