Al Hamra Real Estate Co. Stages 6th Of Course Peak Race A Marathon to The Top

Reinforcing the importance of health and physical well-being, Al Hamra Real Estate Co. recently hosted over 500 participants who took on the challenge to take the steps to the 55th floor of the Business Tower during the Of Course Peak Race. As the tallest tower in Kuwait, the 80-floor skyscraper once again served as an inspiration for the athletic and active sports community challenging them in an ultimate test of strengths, perseverance, and endurance.
Working together towards a healthier community, the event was held in partnership with Peak, founders of a rising concept in Kuwait that initiated the first local vertical marathon, and local premium wellness-focused Food and Beverage concept, Of Course Kuwait. The event accommodated two categories, individual participants and teams, and concluded with a closing ceremony rewarding the participants and winners with cash prizes.
Mrs. Abrar Al Habeeb, Chief Administrative Officer of Al Hamra Real Estate Co. said, “Our ongoing partnership with Peak remains a priority and commitment in the right direction as we strive for a fitter and healthier community. We are delighted to witness the increasing level of interest and participation at every event. The shift to the need for a better version of oneself and growing demand for improved food and lifestyle trends paved the way for more positive physical & mental programs and advanced sports activities to thrive. This comes at a time when the country struggles to recover from the ill-effects of the 2-year long Covid-19 pandemic.”
“The race to the top is a significant feat and reflects the participants willpower and determination to push the limit further while inspiring others to do the same. We hope to revive the sports culture in Kuwait since the onset of the pandemic and reinvigorate the health and fitness movement with likeminded partners who value the importance and integrity of the health of our body and mind.”
Yousef Al Fares, Founder of Peak said, “Al Hamra and Peak enjoy a long history and a solid partnership beginning with the first Peak Race at 2015. We admire Al Hamra’s continuous participation and support in the local sports and fitness field and its role in spreading health awareness. As our strategic partner of several successful initiatives, we look forward to maintaining a rewarding collaboration with Al Hamra aimed at elevating the health and physical well-being of our community.”
Background Information
Al Hamra Real Estate Co
Al Hamra Real Estate Co. is a leader in real estate development and management, encompassing modern fashion retail brands,
renowned regional and international restaurants and cafés, and entertainment offerings for the whole family from the Grand cinema
to the Explorer’, children’s learning and game center through its luxury center. Situated in the heart of Kuwait City’s commercial
district, providing office space for a wide range of business activity, the iconic business tower is the tallest carved skyscraper at
413m high & 80 levels. Al Hamra has won awards for its landmark tower from Honey Well, Arabian Business Achievement Awards,
American Institute of Architecture (AIA) – New York Chapter and American Concrete Institute.