ADNEC signs agreement with British Marine to host Abu Dhabi International Boat Show

Press release
Published March 1st, 2017 - 11:41 GMT
Humaid Matar Al Dhaheri Group CEO of ADNEC and Murray Ellis Chief Officer of Boat Shows British Marine
Humaid Matar Al Dhaheri Group CEO of ADNEC and Murray Ellis Chief Officer of Boat Shows British Marine

Abu Dhabi National Exhibitions Company (ADNEC) has announced today that it will host the Abu Dhabi International Boat Show in 2018 in association with British Marine Boat Shows. The event is set to take place at Abu Dhabi National Exhibition Centre in October 2018.

British Marine Boat Shows are the organisers of the London Boat Show and Southampton Boat Show. The London Boat Show takes place at ExCeL London, London’s premier event venue and a wholly owned subsidiary of ADNEC.

Humaid Matar Al Dhaheri, Group CEO of ADNEC, said: “We are delighted to collaborate with British Marine to host a world-class boat show in Abu Dhabi. The event will be a valuable addition to ADNEC’s growing portfolio of local and international events. It will also support Abu Dhabi’s leisure marine industry through bringing leading international and local companies under one roof.”

Al Dhaheri added: “Our partnership with British Marine will allow us to develop a well-attended marine event co-located with the most successful outdoor sports exhibition in the region. In hosting Abu Dhabi International Boat Show, we seek to further build on the success of our existing shows and create a unique platform for exhibitors in the marine and leisure industries.”

Murray Ellis, Chief Officer of Boat Shows, British Marine, said: “In working alongside ADNEC, British Marine Boat Shows aims to leverage its expertise for ADNEC deliver a highly successful marine event in Abu Dhabi. The UAE is one of the fastest growing markets for leisure crafts and yachts in the world.”

British Marine’s portfolio contains two world-class events including London Boat Show that takes place at ExCeL London.

ADNEC offers 133,000 square metres of inter-connected floor space to match the expectations of a wide variety of events and exhibitions. Equipped with modern facilities and built to international standards, the venue attracted 1.5 million people across 480 events in 2016.

Background Information

Abu Dhabi National Exhibitions Company Group

Abu Dhabi National Exhibitions Company Group (ADNEC) is an international venue development and business management company. ADNEC Group's portfolio currently includes the Abu Dhabi National Exhibition Centre, the Gulf's largest exhibition centre; ExCeL London, the UK capital's largest exhibition centre; the Al Ain Convention Centre, a brand new development in the historic city of Al Ain, Capital Gate, the UAE capital's iconic, gravity defying tower and a number of hotel projects. In addition ADNEC is master developer of the Capital Centre project, the world's first fully interconnected exhibition lifestyle destination.

ADNEC Group is developing its network both through acquisition and construction; the company's objective is to become the world's leading venue provider to the international exhibitions, conferences and live events industries by providing consistently high standards of venue facilities, management and client relationships and capitalising on the synergies which exist within a global venue network.

ADNEC Group's Executive Office is located in Abu Dhabi, the capital city of the United Arab Emirates. ADNEC Group is a Government organisation which functions as a private enterprise and operates within the principle core values of efficiency and effectiveness.

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APCO Worldwide

APCO Worldwide
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Dubai,
United Arab Emirates

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Muhannad Al Badri

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