ADSS Wins Three Major Categories At 2021 Global Forex Awards

ADSS, the Abu Dhabi-based financial services firm, has received three major awards at the 2021 edition of the retail Global Forex Awards.

Following a year focused on customer centricity and technology development and implementation, ADSS won Best Forex Trading Innovation – Global, Best Forex Trading Platform - Middle East, and Most Trusted Forex Broker - Middle East.

Decided by a public voting system, the Global Forex Awards recognise financial institutions that consistently deliver value to clients, offer the best products on industry leading trading platforms, and provide additional services such as comprehensive market research tools and advanced educational programmes.

Khaldoun Sharaiha, Global Head of Sales, ADSS, said: “As ADSS enters its next phase of growth, we are placing a premium on delivering exceptional service to our clients through traditional channels and the application of industry-leading technology. The recognition of this from Global Forex Awards reflects the concrete steps the firm has taken to realise its ambition of becoming one of the world’s leading brokerages.”

“Having built one of the largest trading platforms by volume in the Middle East, we are looking to significantly expand our operations in our core markets of MENA and Europe, delivering value to even more clients and facilitating their trading journey long into the future,” he added.

Archie Humphries, Director, Holiston Media, added: “This year, it was clear that the market has recognised the efforts that ADSS has made to provide clients with a leading trading experience. Given their use of cutting-edge technology and their emphasis on personal customer service making them a globally trusted brokerage, ADSS undoubtedly stood out in three of our categories. We congratulate them in this year’s Global Forex Awards and wish them success for future editions.”