Al-Futtaim Launches Toys R Us Store in The Avenues, Kuwait

Press release
Published December 3rd, 2017 - 09:04 GMT
Toys R Us store
Toys R Us store

Toys R US expands operations in Kuwait and officially opened its doors at The Avenues. Expanding its presence across the region, the TOYS R US opening was celebrated at an official ribbon cutting ceremony attended by Ms. Patricia Fietz, Deputy Chief of Mission, U.S Embassy in Kuwait and Mr. Mehsen Al Mutairi the country regional manager for Al Futtaim central market company for Kuwait and Bahrain & other senior officials of Al-Futtaim Group along with members of the press and lots of guests. With the opening of the new store, Al-Futtaim Group now has 2 Toys R Us stores in Kuwait and 19 across the MENA region.

The Avenues store, which is over 20,000 sq. ft., stocks thousands of quality toys for boys and girls, the latest and hottest games, educational and developmental toys, sporting goods & baby products. Also on hand are knowledgeable toy-trained staff members ready to help customers find the perfect toy.

Speaking at the launch Mr. Mehsen Al Mutairi said: “Expansion has always played an important role in Al-Futtaim Group’s growth strategy. We’re really proud to bring TOYS R US to The Avenues, one of the most popular shopping destinations in the city. We look forward to offering parents excellent value in a one-stop shopping experience that includes the widest collection of toys and games for kids of all ages and a great selection of baby products.

In regards to the company expansion in Kuwait, Mr. Mehsen added that Al-Futtaim company have a wide plan for expansion in 2018 as we are going to open the fourth branch for Mark & spencer in Al-Kout Mall. Also there will be an opening for two branches for “Kate spade” brand in both of Avenues & 360 Degree Malls in the upcoming days.

Joaquim Fernandes, Regional Area Manager for TOYS R US further reiterated: “TOYS R US has the most up-to-date Toys, learning material and all the traditional favorites – everything you would expect of the premier children’s store in the region. Located on level one of the first phase, The Avenues store offers a fun interactive environment with a diverse and exclusive product range and an easy-to-shop floor layout.”

TOYS R US offers a variety of unique and exclusive products not available anywhere else. From classic favorites to options for technology-driven entertainment on-the-go, TOYS R US shelves are stocked with the latest, hottest and safest toys year-round.

Please note that Al-Futtaim Company operates in Kuwait following brands as well: Mark and spencer, Toys R Us, BCBG, Guess, Kate spade.

For more information, customers can call the Toys “R Us store at The Avenues on +965 22597575 & +965 94099684, 97221902 Toys “R” Us store is open from 10:00 am to 10:00 pm. on (Sun-Wed) and 10:00 am to 11:00 pm. on (Thu, Fri, Sat).

Background Information

Toys "R" Us

Toys "R" Us launched by the Al-Futtaim group in Dubai in 1995. The stores offer an unrivalled range of indoor and outdoor activity games, toys, and bicycles for young children with an emphasis on learning and technology. The store also caters to mothers through its Babies "R" Us section, featuring the largest selection of baby products, such as furniture, car seats, strollers and more. 

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