Al Hilal kicks off 2012 President’s Cup finals with unveiling of ‘football credit card’

Press release

Published April 19th, 2012 - 10:56 GMT

Al Hilal Bank

Al Hilal Bank, a progressive Islamic bank, has announced that it will once again be actively supporting the finals of the UAE Football Association’s (UAEFA) President’s Cup taking place on April 23, 2012 at the Zayed Sports City Stadium in Abu Dhabi.

In a special press conference held today (Thursday, April 19, 2012) at UAE Football Association Head Quarter, Dubai, Al Hilal Bank revealed the launching of a ‘football credit card’ co-branded with UAEFA and Visa International. The unique card will be proof of the fans’ to the game, to UAEFA and to the UAE National Team and will be packed with several privileges and treats to make for a memorable tournament experience. Al Hilal Bank is also hosting a photography competition for amateurs at its Facebook page geared towards the President’s Cup.

The first President’s Cup was organized by UAEFA in 1974 in honor of the UAE’s Head of State and has since produced many local, regional and international football stars. This marks the third straight year that Al Hilal Bank is supporting the competition as part of its commitment to assisting the growth of sports and other important social, education and recreational activities.

“We hope that the fans will have a great time watching the President’s Cup games while availing of the incentives of our specialized credit card. We wish the finalists the best of luck also, and look forward to a very exciting match. Football is a unifying element of our culture. It also imparts many important values such as teamwork, fair play, wellness and perseverance. Al Hilal Bank will continue to fully support this beloved sport through various programs and incentives,” said Mr. Mohamed Jamil Berro, CEO, Al Hilal Bank, Al Hilal Bank.

Al Hilal Bank is fully owned by the Abu Dhabi Investment Council, the investment body of the Abu Dhabi Government. Currently one of the fastest-growing Islamic banks in the Emirates, it operates 21 branches across the UAE plus three overseas branches in Kazakhstan.

Background Information

Al Hilal Bank

Al Hilal Bank is owned in full by the Abu Dhabi Investment Council, which is the investment authority of the Government of Abu Dhabi. The bank is working with an authorized capital of 4 billion Dirhams, and is authorized to operate as an Islamic trading bank. Al Hilal Bank aims to become the leading financial institution in the region and to increase the growth of Islamic banking with a new direction, towards new technologies and special services.