Al Salam Bank Launches “Digital Personal Finance” Campaign on Mobile Application

Press release

Published July 10th, 2024 - 06:36 GMT

Al Salam Bank Launches “Digital Personal Finance” Campaign on Mobile Application

Al Salam Bank has launched a campaign for clients looking to apply for a new digital personal finance through the mobile application. From 1 July to 31 August 2024, applicants will receive cash back worth BD 100 once their application is approved and implemented.
Powered by Artificial Intelligence (AI), the Digital Personal Finance service focuses on enhancing the client’s banking experience and enriching their lives. The product reiterates the Bank’s strategy to create new opportunities to enhance profitability and develop services by launching innovative digital solutions.
Commenting on the occasion, Mr. Mohammed Buhijji, Head of Retail Banking at Al Salam Bank, said: “The Digital Personal Finance service aims to provide clients with a variety of financing options through AI-powered offerings. In addition to facilitating the application process anywhere any time without needing to visit the branch, underscoring our commitment to elevating our banking experience through digital empowerment. As such, we would like to encourage all those seeking personal financing to apply throughout the campaign period to receive BD 100 in cashback.”
“Digital Personal Finance” will simplify the application process through 24/7 availability, enabling applicants to submit their latest salary slip through the mobile application and complete the rest of the steps in a few minutes. Clients who have transferred their salaries to Al Salam Bank can skip this step and receive their financing directly.

Background Information

Al Salam Bank

Al Salam Bank-Bahrain B.S.C (ASBB) is an Islamic bank headquartered in the Kingdom of Bahrain, and licensed and regulated by the Central Bank of Bahrain.

ASBB was established on 19 January 2006 in the Kingdom of Bahrain with paid-up capital of BD 120 million (US$ 318 million) and commenced commercial operations on 17 April 2006. The Bank was listed on Bahrain Bourse on 27 April 2006 and subsequently on the Dubai Financial Market (DFM) on 26 March 2008.

ASBB completed its merger with the Bahraini Saudi Bank (BSB) on 22 December 2011. On 2 February 2014, Al Salam Bank-Bahrain and BMI Bank B.S.C. (c) confirmed the conclusion of a business combination between the two institutions after obtaining the approval of their shareholders at their respective extraordinary general assembly meetings, and of 30 March 2014 BMI Bank became a wholly owned subsidiary of ASBB.

ASBB offers its customers a comprehensive range of innovative and unique Shari’a-compliant financial products and services through an extended network of branches and ATMs, utilizing the state-of-art technologies to meet various banking requirements. In addition to its retail banking services, the Bank also offers Corporate Banking, Private Banking, Asset Management and Treasury services. The Bank's high-caliber management team is comprised of highly qualified and internationally experienced professionals with proven expertise in key areas of banking, finance, and related fields.