Al Salam Bank Launches New Digital Campaign for Al Salam Takaful
Press release
Mohammed Buhejji, Head of Retail Banking, Al Salam Bank
Highlights
In Partnership with Solidarity Bahrain
Manama, Bahrain – 21 May 2024: Al Salam Bank has announced the launch of its new digital campaign for the Al Salam Takaful product in collaboration with Solidarity Bahrain. The initiative enables clients to leverage dedicated digital Takaful services through the Bank’s mobile application, promoting the adoption of its convenient digital banking solutions.
The campaign is scheduled to commence on 21 May 2024 and will incentivize the first 700 clients who obtain either home Takaful insurance through the Bank’s mobile application with 300 bonus loyalty points, while clients who issue motor Takaful insurance will receive 1,000 bonus loyalty points. An exclusive BD 10 discount on motor Takaful insurance will also be offered to clients who complete an exclusive Takaful products survey on the mobile application.
This new digital campaign builds upon last year’s successful collaboration between Al Salam Bank and Solidarity Bahrain which enabled clients to obtain their desired Takaful insurance policy through the Bank’s branches or self-service platforms. The current campaign extends these products to all clients who use the Al Salam Bank mobile application to apply for its comprehensive range of Takaful insurance services including Home Takaful Insurance, Motor Takaful Insurance, Travel Takaful Insurance, Domestic Helper Takaful Insurance, and Personal Accident Takaful Insurance.
Commenting on the occasion, Mr. Mohammed Buhijji, Head of Retail Banking at Al Salam Bank, said, “We continuously strive to fulfill the diverse needs of our valued clients. This commitment fuels our pursuit of partnerships that support this objective. We are delighted to collaborate with Solidarity Bahrain, a leader in the region’s insurance sector. Through this campaign, we aim to incentivize clients with exclusive discounts and reward points for embracing digital Takaful services through our mobile application. This initiative also aligns with our sustainability goals as it encourages the adoption of digital banking services and minimizes paper transactions.”
The campaign underscores Al Salam Bank’s commitment to empowering clients with the flexibility and convenience of its mobile application’s cutting-edge functionalities. Clients can seamlessly address their Takaful insurance needs anytime, anywhere, with immediate and hassle-free processing available around the clock, seven days a week.
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Background Information
Al Salam Bank
Al Salam Bank-Bahrain B.S.C (ASBB) is an Islamic bank headquartered in the Kingdom of Bahrain, and licensed and regulated by the Central Bank of Bahrain.
ASBB was established on 19 January 2006 in the Kingdom of Bahrain with paid-up capital of BD 120 million (US$ 318 million) and commenced commercial operations on 17 April 2006. The Bank was listed on Bahrain Bourse on 27 April 2006 and subsequently on the Dubai Financial Market (DFM) on 26 March 2008.
ASBB completed its merger with the Bahraini Saudi Bank (BSB) on 22 December 2011. On 2 February 2014, Al Salam Bank-Bahrain and BMI Bank B.S.C. (c) confirmed the conclusion of a business combination between the two institutions after obtaining the approval of their shareholders at their respective extraordinary general assembly meetings, and of 30 March 2014 BMI Bank became a wholly owned subsidiary of ASBB.
ASBB offers its customers a comprehensive range of innovative and unique Shari’a-compliant financial products and services through an extended network of branches and ATMs, utilizing the state-of-art technologies to meet various banking requirements. In addition to its retail banking services, the Bank also offers Corporate Banking, Private Banking, Asset Management and Treasury services. The Bank's high-caliber management team is comprised of highly qualified and internationally experienced professionals with proven expertise in key areas of banking, finance, and related fields.
Al Salam Bank
Al Salam Bank-Bahrain B.S.C (ASBB) is an Islamic bank headquartered in the Kingdom of Bahrain, and licensed and regulated by the Central Bank of Bahrain.
ASBB was established on 19 January 2006 in the Kingdom of Bahrain with paid-up capital of BD 120 million (US$ 318 million) and commenced commercial operations on 17 April 2006. The Bank was listed on Bahrain Bourse on 27 April 2006 and subsequently on the Dubai Financial Market (DFM) on 26 March 2008.
ASBB completed its merger with the Bahraini Saudi Bank (BSB) on 22 December 2011. On 2 February 2014, Al Salam Bank-Bahrain and BMI Bank B.S.C. (c) confirmed the conclusion of a business combination between the two institutions after obtaining the approval of their shareholders at their respective extraordinary general assembly meetings, and of 30 March 2014 BMI Bank became a wholly owned subsidiary of ASBB.
ASBB offers its customers a comprehensive range of innovative and unique Shari’a-compliant financial products and services through an extended network of branches and ATMs, utilizing the state-of-art technologies to meet various banking requirements. In addition to its retail banking services, the Bank also offers Corporate Banking, Private Banking, Asset Management and Treasury services. The Bank's high-caliber management team is comprised of highly qualified and internationally experienced professionals with proven expertise in key areas of banking, finance, and related fields.
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