Alfardan Premier Motors Recognized for Luxurious Contribution to Qatar Total Open 2018

Press release
Published February 19th, 2018 - 10:17 GMT
Adds a touch of elegance as official transport provider with a fleet of 45 Jaguar and Land Rover vehicle.
Adds a touch of elegance as official transport provider with a fleet of 45 Jaguar and Land Rover vehicle.

Alfardan Premier Motors Co., the exclusive retailer of Jaguar Land Rover in the State of Qatar, celebrated its continued partnership with Qatar Total Open – the prestigious international tennis tournament that was staged from 12th till 18th February at the Khalifa International Tennis and Squash Complex.

As the official transport provider for tennis players and officials at Qatar Total Open 2018 for the eighth consecutive year, Alfardan Premier Motors added a touch of elegance with a fleet of 45 Jaguar and Land Rover vehicles. These chauffeur-driven vehicles ferried the tennis stars as well as staff to and from the Khalifa International Tennis and Squash Complex in luxurious style and comfort.

The tournament witnessed an exciting star-studded line up of the world’s greatest women tennis players. The tournament culminated with the finals on 18th February 2018 when Petra Kvitova from Czech Republic bagged the championship trophy for 2018.

Samer Bou Dargham, General Manager for Alfardan Premier Motors, said: “This year’s tournament witnessed intense competition among the top international tennis champions coming to Doha from around the globe. We are privileged to have partnered with Qatar Total Open 2018 for the eighth consecutive year, resulting in yet another successful tournament.  Our joining hands with Qatar Total Open 2018 has enabled us to leave our glamorous footprint by providing an exquisite experience for all participating players and teams throughout the tournament."  

“Our participation reflects the glamorous, dazzling and classy image of Qatar Total Open which has a world-wide reputation, especially that the prestigious tennis tournament is closely associated with the most famous brands in the world of cars. At Alfardan Premier Motors, we strive to play an important and vital role in supporting talents and sporting events held in Doha to support Qatar in becoming a world-class destination for major, international sporting events,” he added.

Background Information

Alfardan Premier Motors

Alfardan Premier Motors has, over the years, set new benchmarks with its diverse roster of world-famous motor vehicle brands. A leader in luxury cars, Alfardan Premier Motors's name has been strongly linked to major happenings in Qatar, a testament to the company's commitment to become a key partner for Qatar.

Alfardan Premier Motors, Land Rover’s and Jaguar exclusive importer in Qatar and market leader among Qatar’s vehicle dealers was established in 1998 and has captured a huge market share of the local market mainly due to its high attention to customer care and satisfaction. With state of art showrooms and a service centre, Alfardan Premier Motors is equipped to handle all requirements of its esteemed customers. 

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