Arabia CSR Network, Swedish Business Council and Swedish Trade Council share CSR best practices in the UAE

Press release
Published April 12th, 2012 - 11:35 GMT
Arabia CSR Network- Building Alliances for Effective Corporate Social Responsibility
Arabia CSR Network- Building Alliances for Effective Corporate Social Responsibility

An evening networking workshop was held by the Arabia CSR Network on Wednesday, 11th April 2012 in Dubai, in collaboration with the Swedish Business Council and the Swedish Trade Council, and with the support of the Jebel Ali Golf Resort & Spa.

The event, titled ‘CSR: Building Alliances for Effective CSR’, focused on comparative learning within CSR where expertise and business cases were shared from the UAE.

Speaking at the event was Mrs. Habiba Al Marashi, President and Founder of the Arabia CSR Network, an organization focusing on fostering an understanding about corporate social responsibility and promoting sustainable development in the Arab countries. Mrs. Al Marashi stated that today sustainable business is much more than just managing risks and creating market reputation. It is increasingly focusing on creating value by converting challenges into opportunities.

Today, the United Arab Emirates is Sweden's second largest trading partner in the Middle East. More than 150 Swedish companies are represented there. Mrs. Al Marashi also stated that Swedish businesses have a global reputation of being very good at advancing their competitiveness through responsible business practices. Sweden was also the first country to demand sustainability reports from state-owned enterprises. Therefore, it is important for Swedish businesses in the UAE to operate as models for sustainable development, especially in aspects such as occupational safety and environmental preservation.

One of the components of the workshop was an interactive group exercise which was facilitated by PricewaterhouseCooper’s (PwC) Energy and Sustainability team in Abu Dhabi. This exercise helped the participants determine some of the most important CSR related issues and challenges for companies in the UAE.

The highlights of the day were the presentations by Jebel Ali Golf Resort & Spa, Tristar Transport and Bank Sarasin-Alpen on how they have been able to integrate sustainability for creating organizational value while also contributing to various social issues and environmental challenges. Some of these companies have been recipients of the Arabia CSR Awards in the past. Their presentations served as excellent examples for other participants present at the seminar.

The Seminar’s key objective was to provide networking opportunities amongst local businesses and Swedish companies so that they could learn more about each other’s sustainable business strategies and CSR initiatives. This Seminar was the second CSR and sustainability related event organized by the Arabia CSR Network and Swedish Trade Council. The informative seminar was appreciated by all participants and speakers.

Background Information

Arabia CSR Network

Formed in 2004, the Arabia CSR Network (ACSRN) is the  first multi-stakeholder platform that engages small and large businesses and government institutions to strengthen their commitment to sustainable development across the Arab world.

The Arabia CSR network also aims to bring into greater focus the local and regional efforts undertaken at the corporate and civil society levels to further the case of CSR in the Middle East. Working under the slogan “Building Partnerships for a Sustainable Future“. The Arabia CSR Network’s aim is to facilitate exchange of ideas and to forge lasting partnerships across sectors for an improved society based on UNGC’s ten principles for human rights, labor rights, the environment and anti-corruption.

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