British Business Forum (BBBF) Addresses Key Issues Related to Brand Creation and Protection

Press release

Published November 28th, 2013 - 07:40 GMT

John Taylor, Jasmine Montgomery, Austin Rudman (BBBF Deputy Chairman), Dena Wales (BBBF Executive Manager)

The Bahrain British Business Forum (BBBF) Legal and Organizational Effectiveness special interest groups held a joint seminar entitled “Building and Protecting Great Brands” with keynote speakers Mr.

John Taylor, Business Development Director in Charles Russell, and Jasmine Montgomery, CEO of Seven Brands. The seminar, which was attended by around 100 BBBF members and guests, addressed key issues and best practices on branding, including the effect of branding on the corporate identity, keys to creating and maintaining powerful brands, and measures for protecting the brand from infringement.

Background Information

Bahrain British Business Forum

The BBBF was formed in 1995 to promote trade and investment between Bahrain and Britain in a non-discriminatory, non-political and non-profit making manner.

The BBBF is widely recognised in Bahrain and the UK as a leading impartial business sector group.

The Forum works to create and sustain a favourable business environment.

The BBBF strives to assist and introduce new trade and investments to both countries that can benefit and enhance the common economic interests of our member companies.