Cadillac Offers Glimpse of Ultra-Luxury Future With CELESTIQ

Press release
Published January 28th, 2021 - 08:59 GMT
Cadillac Offers Glimpse of Ultra-Luxury Future With CELESTIQ
The foundation of CELESTIQ is the modular Ultium battery platform, which enables greater design flexibility.
Highlights
Cadillac has provided a sneak peek at the upcoming ultra-luxury, fully electric CELESTIQ show car. Designed to set a new standard for luxury EVs

 

Cadillac has provided a sneak peek at the upcoming ultra-luxury, fully electric CELESTIQ show car. Designed to set a new standard for luxury EVs, the CELESTIQ embodies Cadillac’s commitment to reimagine what’s possible in design and technology.

The foundation of CELESTIQ is the modular Ultium battery platform, which enables greater design flexibility. The CELESTIQ design and engineering teams took advantage of the new space and explored opportunities to artfully integrate cutting edge technology. The result is a stunning vehicle with a dramatic presence, a low profile and rearward proportions. 

Each vehicle offers a curated selection of hand-crafted materials, and each CELESTIQ will be designed to reflect the individuality of its owner. The vehicles will feature all-wheel drive, four-wheel steering and a full-glass roof.

Inside the cabin, CELESTIQ takes the artful integration of technology to new heights, with a customizable experience for drivers and passengers alike. 

CELESTIQ’s roof is expected to be one of the first to feature a four-quadrant, suspended-particle-device smart glass. With this smart glass, each occupant of the vehicle can set their own level of roof transparency. The individualized experience shared by each occupant will be a signature aspect of the Cadillac CELESTIQ.

The driver and front-seat passenger will enjoy a pillar-to-pillar freeform display with active privacy to help mitigate driver distraction while rear-seat passengers have personalized entertainment screens. Console screens between seats in the front and back will separate individualized comfort settings from entertainment displays to minimize distractions. 

As Cadillac’s future flagship sedan, CELESTIQ show car embodies Cadillac’s pioneering spirit and focus on setting the standard for luxury EVs.
Another major innovation for Cadillac that was revealed at this year’s CES, as part of General Motors’s ‘Everybody In’ campaign, was the Vertical Take-off and Landing (VTOL) air taxi - an electric aircraft capable of vertical takeoff and landing. The design gives a glimpse of what the future would look like, a time when personal flying technology is possible and it reimagines modern mobility.  

Learn more about General Motors and Cadillac’s innovation at CES, here

Background Information

Cadillac

Cadillac is a luxury vehicle marque owned by General Motors. Cadillac vehicles are sold in over 50 countries and territories, but mainly in North America. Cadillac is currently the second oldest American automobile manufacturer behind Buick and among the oldest automobile brands in the world. 

Cadillac was born in 1902. Its founder, Henry Leland, a master mechanic and entrepreneur, named the company after his ancestor, Antoine de la Mothe Cadillac, the founder of Detroit. It was purchased in 1909 by General Motors and within six years, Cadillac laid the foundation for the modern mass production of automobiles by demonstrating the complete interchangeability of its precision parts, also establishing itself as America's premier luxury car.

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