Centrepoint’s Back-to-School Collection Has Everything You Need to Be #CoolForSchool!

Press release
Published July 25th, 2019 - 07:38 GMT
Bundle offer by Lifestyle at Centrepoint
Bundle offer by Lifestyle at Centrepoint
Centrepoint’s new back to school collection has everything from stylish backpacks and trolley bags to footwear, lunchboxes and water bottles, in an array of trendy designs and at an excellent value.

The long summer holidays are drawing to a close and it’s time to get your kids kitted out for their first day of a fresh academic term. Get the cool new gear for the new school year from Centrepoint, the region's largest fashion destination, offering the most comprehensive collection of school essentials for all age groups - from toddlers to teenagers.

Bringing four popular brands – Babyshop, Splash, SHOEMART and Lifestyle, together under one roof, Centrepoint’s new back to school collection has everything from stylish backpacks and trolley bags to footwear, lunchboxes and water bottles, in an array of trendy designs and at an excellent value.

Simon Smith, Chief Operating Officer of Centrepoint, said: “Centrepoint is excited to unveil a comprehensive back-to-school collection, curated for boys and girls of all ages, from our four leading retail concepts, all under one roof. Offering a unique combination of style, comfort, durability and affordability, our unparalleled range is packed with coolest school gear, character-themed merchandise, accessories and shoes, along with chic ensembles for the teenagers. Kick-off the new academic year with our amazing deals including a full one-year guarantee on all schoolbags by Babyshop and Lifestyle and a fantastic saver bundle offer by Lifestyle.”

A new term calls for a new school bag! Babyshop’s range offers popular character and sport themed merchandise in a wide selection of backpacks and trolleys. Plus, it comes with a one-year guarantee, adding more value to the purchase. Little ones who are starting preschool will look cool carrying adorable backpacks in colourful designs and fun characters such as Anna and Elsa from their favourite Disney movie, Frozen. While girls can wow her BFFs with her Pikmi Pops, LOL, Frozen, Rocco and Pepe schoolbags and stationery, boys will get to flaunt their action-packed school gear featuring Spiderman, Ferrari and Real Madrid.

Get value for money when you shop Lifestyle’s special back-to-school bundle deal including six school essentials – backpack, pencil case, lunch bag, headsets, notepad and water bottle from selective brands for AED 399 plus a TouchMate tablet. Hurry up and take advantage of this great offer while it lasts.

Furthermore, Lifestyle’s vibrant and trendy range of bags and accessories from brands such as Pepe Jeans, Pantone, Miss Lemonade, Minmie, Kimmidoll, J World, Disney Princess, and Justice League, are perfect to make a stylish impression on classmates and teachers. From fun water bottles and lunch bags to pencil cases and stationery, get it all here!

Explore SHOEMART’s extensive collection of comfortable and stylish school gear for the classroom and the playground. The assortment includes smart black and white shoes in addition to fashionable styles in easy to wear designs and activewear from Kappa, Puma, Skechers, and Kangaroos. Major athleisure brands such as Nike and Adidas are also available at the stores for this summer, adding to SHOEMART’s expansive line-up of brands. Catering to the style needs of the little girls, the casual range flaunts children’s favourite Disney characters including Barbie, Frozen and Minnie Mouse, while the boy’s casual shoes variety are high on sporty appeal, with a focus on functionality and comfort for the new season. SHOEMART is also offering an array of high-performance backpacks and stylish bags, in a variety of shapes and designs from Lee Cooper, Nike, Adidas, Puma and Kappa, amongst others.

Teens and Tweens looking to stand out from the crowd need to look no further than Splash’s range of fashion, school bags and accessories – all aimed to create effortlessly stylish back-to-school outfits. Shop the range featuring wardrobe staples such as Cotton Satin Lycra shirts and tailored trousers in a neutral palette for boys and rib-knit skirts, dresses, leggings, classic blazers and sustainable cotton shirts in feminine cuts and fabrics for girls, as well as basics and outwear. Whether your child is starting middle school, high school or college, a bag for the new academic year is an absolute essential. Spruce up their style statement with Splash’s selection of trendy, comfortable, and fashionable backpacks from Kappa, Active Men and Lee Cooper, among others.

Background Information


Landmark Group launched the first Centrepoint store in Kuwait in 2005. Since then, the concept has grown to become the largest non-food retailer with an aggregate retail footprint of 5 million square feet across Saudi Arabia, the UAE, Kuwait, Oman, Bahrain, Qatar, Egypt, Lebanon and Jordan.

Each Centrepoint outlet is a large format store retailing four great brands - Babyshop, Shoemart, Splash and Lifestyle. With an extensive collection that comprises high-street fashion clothing, accessories, stylish footwear, beauty and grooming products, baby and child essentials, home decor and everything in between, Centrepoint caters to the needs of the entire family as the ultimate shopping destination.

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