CTA Participates in the School Bag Distribution with Royal Air Force

Press release

Published April 9th, 2012 - 04:59 GMT

During the “School Bag” campaign

Central Trade & Auto Company (CTA) - the exclusive dealer for Toyota vehicles in the Kingdom – recently joined in a collaborative effort with the Royal Jordanian Air Force (RJAF) to implement the “School Bag” campaign. The goal of the initiative is to distribute school bags to public schools, army schools, and kindergartens across the Kingdom.

The School Bag campaign is implemented twice a year at the beginning of each semester, with the aim to support students whose families could not otherwise afford this essential school item.

“We believe that education is the key to socioeconomic development,” commented Nadim Haddad, Marketing Manager of CTA. “We strongly believe in the importance of the School Bag initiative as a tool to excite students about school and decrease dropout rates. In addition, CTA recognizes that we are in difficult economic times and it can get costly providing children with all of the items they need for school. We hope that by taking care of one of these items, we can provide some relief for Jordanian parents.”

CTA consistently supports worthy initiatives that provide benefits to the Kingdom and its citizens. Working independently and in partnerships with established civil society organizations, CTA is committed to sustainable development in the education, environment, health, and art sectors in Jordan.

Background Information

Markazia

Markazia Was established in 1999 as the Toyota distributor of Jordan. Operations include Automobile Sales, Service and Parts.

Supported by five dealers spread over the Kingdom, 2 service centers and a parts depot, Markazia strives to bring you quality and service worthy of the Toyota name.

TOYOTA is a name that translates quality and value for money.

As a brand, Toyota has proven itself to be of superior quality, in its vehicles, services and production systems. Each one of its wide spectrum of vehicles is a leader in its class.

Company Profile

Toyota

We’re in the business of making great cars and trucks. But we also work every day to apply and share our know-how in ways that benefit people, the community, and our planet in order to build a better tomorrow.