Edible Arrangements is now open in Muscat City Centre

Edible Arrangements, the pioneer and leader in hand-sculpted, fresh fruit arrangements, today announced that its new Muscat City Centre Mall store is now open for business.  

Edible Arrangements Muscat City Centre, located on the first floor, East Wing, welcomes customers seven days a week from 10am to 10pm Saturday to Thursday and 2 to 10pm on Fridays, and is now delivering its fresh fruit bouquets to homes and offices across Muscat and throughout much of Oman. Customers can also place cash and credit card orders by simply calling the store on the toll free number 800 74646 (or 24 556 006), or ordering via the website www.EdibleArrangements.com.om.   

AlShaima Ali AlRaisi - Owner and Managing Director of Edible Arrangements Muscat, said: "We are delighted that our Muscat City Centre store is now open for business. We have been planning our opening for many months, and now we are able to offer our exquisite fresh fruit arrangements to customers in Muscat and beyond. The Muscat City Centre Mall is an ideal location, and is a truly fitting destination for the launch of this global brand here in Oman.” 

To celebrate its Muscat opening, the company will be donating gross profits from its first week of trading in Oman to famine relief in Somalia, in cooperation with the Oman Charitable Organization.  Ms AlRaisi added: “Edible Arrangements is all about giving – that’s why we thought it was important to start our business with a gesture that reflects the generosity of our customers. We also wanted to show our support for and contribute to the valuable work of the Oman Charitable Organization in Somalia in a time of such great need.” 

Recognised for its innovative approach to creating beautiful, delicious and nutritious products, Edible Arrangements’^® exquisite arrangements are made from the freshest fruit possible, including strawberries, cantaloupe, honeydew melon, pineapple, bananas and apple wedges - added sweeteners and preservatives are never used.  Each bouquet can be complemented with chocolate dipped fruit as well as a choice of delicious toppings such as crushed pistachio, almonds and coconut. 

The Muscat City Centre store also features Edible Arrangements’ Edible To Go, an all-natural fruit station for customers who want a fresh and delicious treat ‘on the go’. The menu boasts wholesome treats such as smoothies, fresh juices, fruit salads, fruit sundaes, and dipped fruit.  

The company’s stunning creations are not only visually appealing, but also have an extra twist - they are specially crafted using premium fruit, royal dates and gourmet Belgian chocolate amongst other luscious ingredients. Edible Arrangements^® bouquets add class and perfection to any occasion, from engagements, weddings, and anniversaries, to corporate events, business meetings, or client or employee appreciation. 

An official grand opening celebration is planned for the Muscat City Centre Store in October 2011.