Emirates NBD offers football fans opportunities to win tickets to 2014 FIFA World Cup

Press release

Published January 21st, 2014 - 09:38 GMT

Al Bawaba

Emirates NBD, a leading bank in the region, today announced the launch of an exciting campaign that offers customers the opportunity to win free tickets plus travel packages to watch 2014 FIFA World Cup matches in Brazil. Emirates NBD has been named as the official UAE bank supporting the 2014 FIFA World Cup, in association with VISA.

Launched across Emirates NBD’s Priority Banking and Personal Banking segments, the campaign offers 21 lucky customers the opportunity to travel in style to watch a World Cup match live in Brazil. Customers who open new accounts with the bank, increase balances on existing accounts and carry out debit or credit card spends will be entered into a draw to win unique football-themed prizes and experiences. The three-month campaign, which runs from January 19 to mid-April 2014, will offer match tickets to watch semi-final, quarter final and other round matches.

Suvo Sarkar, General Manager - Retail Banking, Emirates NBD said: “The Passion for Football initiative has been one of the defining aspects of Emirates NBD’s support for sporting activities. With football being a universal favourite, we are pleased to introduce this campaign to enable customers to win tickets to the FIFA World Cup this summer. We are also delighted to have been named the official country bank for the 2014 FIFA World Cup in association with our partner VISA.”

“Football enthusiasts comprise a significant number of our customers across various segments, and we have carefully tailored our prize packages to match their tastes,” said Hussam Al Hashemi, Head – Priority Banking, Emirates NBD. “While the FIFA World Cup matches remain a huge draw for football fans, the campaign also encourages them to plan ahead by offering them an opportunity to save and be rewarded.”

VIP prizes include five VISA hospitality package, business class travel and tickets for two to watch a quarter or semi-final match. To be eligible to participate in this category, Priority Banking customers must open a new account or maintain an average minimum balance of AED 250,000 in their Current or Savings account or AED 500,000 in a Fixed Deposit or Smart Saver account. Every increase of AED 50,000 in a current or savings account balances, or AED 100,000 in a Fixed Deposit or Smart Saver account, over their December 2013 balances, will qualify for one entry. In addition, customers need to make one VISA credit or debit card transaction to qualify for the prize.

“At Emirates NBD, we believe in offering our customers unique experiences, which will create lasting memories,” added Sarkar. “This campaign is a fantastic opportunity, not just for football enthusiasts, but also for travel buffs, to win a once in a lifetime trip to experience the exciting culture of Brazil.”

Personal and Priority Banking customers could also stand to win one of 16 fully paid packages with match tickets and travel vouchers. To be eligible to qualify, customers must open a new account or maintain an average minimum balance of AED 25,000 in their Current or Savings account or AED 100,000 in a Fixed Deposit or Smart Saver account. Every increase of AED 5,000 in a current or savings account balance, or AED 25,000 in a Fixed Deposit or Smart Saver account, over their December 2013 balances, will qualify for one entry. New salary transfer customers with minimum salary of AED 25,000 per month will also qualify for one entry. In addition, customers need to make one credit or debit card transaction to qualify for the prize.

Background Information

Emirates NBD

Emirates NBD, the leading banking group in the region, was formed on 19 June 1963, when H.H. Late Sheikh Rashid bin Saeed Al Maktoum signed the Charter of Incorporation of the National Bank of Dubai (NBD) which became the first National Bank established in Dubai and the United Arab Emirates (UAE). With the blessings of H.H. Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, NBD merged with Emirates Bank International (EBI) on 06 March 2007, to form Emirates NBD, the largest banking group in the region by assets. On 16 October 2007, the shares of Emirates NBD were officially listed on the Dubai Financial Market (DFM). The merger between EBI and NBD to create Emirates NBD, became a regional consolidation blueprint for the banking and finance sector as it combined the second and fourth largest banks in the UAE to form a banking champion capable of delivering enhanced value across corporate, retail, private, Islamic and investment banking throughout the region.