Ericsson announces new Executive Vice President and Head of sales for the Middle East

Press release

Published January 26th, 2015 - 07:52 GMT

Tarek Saadi, Executive Vice President and Head of Sales for Ericsson in the Middle East region

Ericsson announced today that Tarek Saadi has been appointed Executive Vice President and Head of Sales for Ericsson in the Middle East region. In his new role, Saadi will oversee the company’s sales engagement throughout the Middle East, bringing the latest innovation of Ericsson’s portfolio to our customers across the region while supporting them to evolve throughout their transformation towards the Networked Society.

Rafiah Ibrahim, President of Ericsson Middle East Region, says “Tarek Saadi brings significant experience and strong business acumen as the region is transforming towards the Networked Society. We recognize the value of Ericsson's thought leadership and innovation and are excited to bring that even closer to our customers.”

Saadi is not new to Ericsson in the region and had previously held the position of President, Ericsson North Middle East within the region, to which he was appointed in 2010. Saadi has more than 19 years of experience with Ericsson where he held multiple positions in Sales and Business Development in a number of Ericsson offices across the globe.

Background Information

Ericsson

Ericsson is one of the leading providers of Information and Communication Technology (ICT) to service providers, with about 40% of the world’s mobile traffic carried through our networks. We enable the full value of connectivity by creating game-changing technology and services that are easy to use, adopt and scale, making our customers successful in a fully connected world. For more than 140 years, our ideas, technology and people have changed the world: real turning points that have transformed lives, industries and society as a whole.