FGB plans to launch UAE’s first personalised credit card

FGB, one of the leading banks in the UAE, has announced that it will soon be launching “My Card” - UAE’s first truly  personalised credit card. The new card product allows customers to choose their own design, card program and the loyalty scheme.

As customers demand a more tailored banking experience, “My Card” allow customers to design their card from a choice of over 1 Million Images, as well as being able to upload their own pictures. Customers will also have the flexibility to select from a range of credit card draw based programs   offering exclusive prizes and experiences worth AED 3 Million annually which include Ferrari and Manchester City FC exclusive experiences, travel packages and shopping experiences. 

In addition to the above, FGB customers can benefit from three different loyalty programs on their card at the same time. Customers can switch between First Rewards, First Miles and First cashback.at any point of time. 

Girish Advani, Head of Mass Market Segment at FGB, said: “The challenge in the cards business today is to make products truly personal. We at FGB believe “My Card” delivers this to our customers and allows them  to create their own Masterpiece. We are driven by innovation and creating better experiences for our customers. The above launch lives up to our brand promise to “Be First” for our customers and launch a first of its kind credit card in the UAE market”