Gc extends the ultrafeminine line with Femme Bijou Day/Date

Press release
Published August 26th, 2015 - 06:37 GMT
Femme Bijou
Femme Bijou

Gc, Swiss watch company produced and distributed by Sequel AG, presents a shimmering statement of intrinsic femininity with its newest addition: Femme Bijou day/date with diamonds. Set to arrive in the Middle East this September, this elegant jewelled watch will be available at 1915 by Seddiqi stores across the UAE.

Gc Femme Bijou day/date exudes female glamour with the rose gold accents of its Roman numerals and baton hands, offering a warm contrast to the polished steel case and soft rice-grain bracelet.  It features a distinct characteristic of the whole Gc Femme Bijou line - a swirling guilloche central circle on its elaborately crafted mother of pearl dial – which is joined with two milled day/date counters and sophisticatedly framed by a smooth outer ring, and adorned with eight sparkling diamond indices.

This jewellery watch boasts a distinctive modern chic style,, enhanced by the unmistakable design of its crown protector clip, whilst at the same time providing the sensation of extreme comfort. It is equipped with a scratch resistant sapphire crystal, screwed-down crown, screwed case back and offers a water resistance up to 100 meters (10 ATM).

For more information, please visit: www.1915.ae.


Background Information

Ahmed Seddiqi & Sons

The first Ahmed Seddiqi & Sons shop was located in Bur Dubai. As business grew, the Ahmed Seddiqi & sons retail presence expanded from a single shop in Dubai’s souk to a formidable network of elegant stores.
Mr. Ahmed Qasim Seddiqi maintained his focus by offering quality Swiss watches to an array of clients, including royalty and politicians. He furthered the company’s growth through his exclusive franchise agreements with the world’s leading Swiss watch companies and he safeguarded the business by keeping Ahmed Seddiqi & Sons a tight-knit family operation.
The first franchise agreement was signed with Swiss watch brand, West End Watch Co. in 1949, after which the portfolio of brands expanded to include over 90% of the world’s luxury Swiss watch brands.
Today, the passion for luxury watches is deeply embedded into the ethos of the Ahmed Seddiqi & Sons’ family.
What started as one man's passion over 60 years ago is today an empire that brings luxury and honesty to the hearts of watch collectors all over the world.

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