Gigaset presents first full touch phone for the home-SL 910 A

Press release
Published February 15th, 2012 - 12:27 GMT

Gigaset, one of the world’s largest phone manufacturers, today launched the Gigaset SL910 A, a new flagship model for the home and the first of its kind to offer full touch operation, in the UAE. An elegant design (red dot design award winner 2011), high-quality, authentic materials, top-class functionality and innovative technology are the hallmark of this new product from Germany’s quality brand. 

Special features of the Gigaset SL 910 A are the large, precision touch display with high-resolution presentation of contents, simple navigation and a high-volume loudspeaker for excellent acoustics. With its intuitive user interface and typical Gigaset iconography, the top-class phone stands out from products. The frame and charger cradle of polished real metal also give the Gigaset SL910 A an up market appearance customers expect from a premium model. 

The European leader in the DECT telephony market is thus presenting its latest premium-class product, following the success of Gigaset SL400 and Gigaset SL785 in the previous years. Gigaset is the clear market leader worldwide in this category, with over 30% market share in UAE. “We see a keen interest in the segment for high-class phones for the home, top technology, precision touch operation and special style,” said Mr. Hasan Palandoeken, Vice President Sales (APAC region) of Gigaset Communications GmbH. “With the Gigaset SL910 A, we are underscoring our claim to be the innovation leader in our industry.” 

Speaking at the event, Mr. Shahzad Ahmed, CEO of Gigaset Communications for MEA & India region said, “We are extremely excited to introduce Gigaset’s latest technologically-advanced home phone in the UAE. The SL910 A is the epitome of German cordless technology, and has been developed after passionate research on the consumer needs, integrated with experience in producing top quality cordless phones. Our users have always trusted in our phones for their supreme quality and the new addition promises to carry this forward.” 

Brilliant display and intuitive user interface

The large, high-quality and precision full touch display (8.1 cm diagonal) of the Gigaset SL910 supports its many convenience functions. As a result, the phone is very easy and intuitive to use by fingertip. The address book has space for up to 500 vCard entries with up to eight numbers each and data can be transferred with the PC or mobile phone quickly and easily by Bluetooth or a mini-USB port. Three “home screens”, one of which can be personalized with frequent contacts and useful functions, means that all important features are directly available on the display. 

The full brilliance of the 6.8 cm x 4.5 cm color display is demonstrated in particular when photos are presented on it. The handset’s internal memory has space for up to 240 photos, which can be compiled to make a slideshow which can be played automatically. 

Classy design with high-quality materials

The Gigaset SL910A has already won the red dot design award 2011 for its high-quality finish. A silver colored housing of polished real metal surrounds the capacitive full touch display. It also matches the handset’s design language with its gently rounded metal surface. 


The Gigaset SL910A with an integrated answering machine will soon be available in all the retail outlets in the Middle East region & through Gigaset's distributor in UAE Betterlife.

Background Information

Gigaset Communications

Gigaset Communications GmbH is one of the world’s largest manufacturers of cordless phones and the clear market leader in Europe for DECT phones. With its headquarters in Munich, the company develops, manufactures and distributes high-quality products under the brand Siemens Gigaset. Its portfolio includes fixed-network phones, Voice over IP devices, software solutions and home media products. The primary production site is in Bocholt, Germany, where the Gigaset products are manufactured under the most stringent quality and environmental standards. Gigaset Communications is a licensee of the Siemens trademark.

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