GROHE and Hassan Abbas Sharbatly Foundation for community services collaborate to reduce water consumption

Press release

Published October 8th, 2012 - 04:33 GMT

Al Bawaba

GROHE, the world's leading premium brand for sanitary fittings, today announced the latest regional implementation of its global water sustainability initiative, GROHE WaterCare, in Jeddah, Saudi Arabia. In partnership with Sharbatly Foundation (HAS FOUND), GROHE has installed water-conserving GROHE self-closing mixers in the Sharbatly Mosque.

Sharbatly Mosque is one of the largest mosques in Jeddah and due to the high footfall of visitors, experiences high rates of water consumption. The new GROHE fittings will enable the mosque to make considerable water savings to the benefit of the mosque and the environment, whilst raising awareness about the importance of water conservation. Over 40 self-closing faucets were installed in the women’s and men’s ablution rooms.

“As part of GROHE’s continued commitment to giving back to the community and to promote the significance of water conservation, we are delighted to have partnered with Sharbatly Foundation to make the Sharbatly Mosque more environmentally friendly. Saudi Arabia is the world’s largest producer of desalinated water, making up 17% of the total world output and at 250 litres, the Kingdom’s water per capita consumption is 91% higher than the international average. The significance of preserving the water supply cannot be underestimated” said Tarik Ghazale, GROHE, Project Channel Manager, Kingdom of Saudi Arabia.

“We have installed the Euroeco Cosmopolitan S Self-closing pillar taps, from our advanced faucet lines which are easy to use and will reduce water consumption considerably. We would like to extend our utmost gratitude to Sharbatly Foundation and look forward to a long and positive partnership” he added.

Sayed Ibrahim Hassan Sharbatly, Vice President of the Board of Trustees at Hassan Abbas Sharbatly foundation for Community Service, stated that, “GROHE’s donation of self-closing mixers will enable us to raise awareness of water sustainability in a practical way.” Sayed Ibrahim concluded by saying, “As faithful people, we are obliged to care for Allah’s blessing of providing us with water, and not take advantage of it. For that, we are glad to be part of GROHE’s water-saving campaign and thank them for their continuous support.”

GROHE supports local communities wherever possible, and as part of the GROHE WaterCare campaign – the more you save, the more you enjoy – GROHE is aiming to increase awareness of water consumption and conservation possibilities across the region.

Background Information

GROHE Middle East

GROHE is a leading global brand for complete bathroom solutions and kitchen fittings and a global brand, dedicated to providing innovative water products.

For many decades, GROHE has been committed to the brand values of technology, quality, design and sustainability that all illustrate GROHE’s commitment to creating exceptional experiences and to delivering “Pure Freude an Wasser”. With its engineering, innovation and design activities firmly anchored in Germany, GROHE products bear the badge of quality “Made in Germany”, ultimately strengthening the customers’ confidence in the brand. All plants of the GROHE manufacturing network make use of high-precision production engineering to ensure compliance with consistently high GROHE standards. This way GROHE ensures that its products live up to the most uncompromising demands in terms of workmanship and functionality.