Kerten Hospitality’s Cloud7 Brand Enters the Middle East With Its First Project Opening in Aqaba
Specialist mixed-use operator Kerten Hospitality is making its Cloud 7 aspirational brand debut in the Middle East with the opening of Cloud7 Residence Ayla Aqaba in the heart of the trend setting Marina Village in Ayla, Aqaba in August 2020. The latest footprint expansion of the global hospitality group in the Middle East is a testament for the region’s attractiveness as a travel and tourism destination. “We are thrilled to be opening Cloud7 Residence in Jordan in such a game-changing waterfront lifestyle destination combining a luxury hotel, serviced apartments, entertainment, sports facilities, retail and dining outlets,” said Antony Doucet, Brand & Marketing Director at Kerten Hospitality and the pre-opening GM of the project in Jordan. “Each of our properties embraces the spirit of its home city delivering superior hospitality allowing guests to relax and create memorable moments throughout their stay. Crafting a spontaneous seaside living, we strongly believe that Cloud7 Residence will diversify the tourism offering in Aqaba making a positive contribution to the footfall to Ayla and to the modern Marina Village for those seeking to own or rent a home in an idyllic urban-living environment.”
The 75 key contemporary-looking furnished apartments have been created to fulfill every guests’ needs for rest, tranquility or seaside exploration in the idyllic resort place. Cloud7 Residence offers four apartment categories ranging from one bedroom to four bedrooms showcasing the different gems of Ayla. Each apartment features unique design, perfect service and warm hospitality fulfilling the needs of different age groups in a family-setting.
Surrounded by retail outlets, diversity of dining options, a golf course and walkable spaces, Ayla is the place for those seeking a getaway with a different scenery and activities.
Ayla Aqaba is a unique resort nestled by turquoise man-made lagoon on Jordan’s Red Sea coast. It boosts some of the best diving and snorkeling locations in the world. It is a 5-minute drive from Aqaba city – the nearest and easiest access point to the world-known attractions: Petra and Wadi Rum. Ayla features the only golf course in Aqaba in addition to tennis, basketball and football courts. Ayla’s Marina Village presents an iconic destination that has everything in a single location: restaurants, pubs, markets and various other attractions.
Cloud7 Residence focuses on eco-friendly materials and operations, making significant efforts to reduce its environmental impact, both behind-the-scenes and inside guests’ apartments.
For the safety of guests and partners, Cloud7 Residence Ayla Aqaba will be implementing all the necessary steps in compliance with sanitation and hygiene guidelines.
Kerten Hospitality, a specialist mixed-use operator, is dedicated to the operation of mixed-use projects that transform development projects into lifestyle destinations by combining branded residences, serviced apartments, luxury and mid-market hotels, collaborative fully-serviced workspaces, gourmet burgers and F&B concepts.
A division of Kerten, an Ireland-based investment vehicle, Kerten Hospitality manages a portfolio of owned brands including Cloud7 Hotel and Residence, The House Hotel and Residence, The House Residence, Ouspace – a co-working and business club concept, Frikadell – a tech-driven gourmet burger with more F&B brands coming down the pipe.
With the ultimate goal of ‘shaping the future for better living’, Kerten Hospitality’s dynamic team comprises a select group of highly-connected international experts who share a common desire to deliver change in communities around the world. The team are corporate disruptors, rebel hoteliers and food enthusiasts with hospitality pedigrees from well-known brands.
The international hospitality group’s pipeline currently includes 4,050+ keys, and some 20, 000 sq. m of co-working serviced offices, over 300 Frikadell stores, a variety of F&B concepts in projects across the Middle East and North Africa, Europe and CIS.
Cloud 7 Residences
Cloud7 is a new innovative and trendy residence and serviced apartments management brand for the next-generation guest who appreciates comfort and a seamless travel experience. As a global trend watcher, Kerten Hospitality responded to demand for a new aspirational lifestyle concept and created Cloud7, combining locality and culture and blurring the lines between living, working and travelling.
The Cloud7 ethos merges design, technology and local branding elements responding to demand for a place to live from the connected and social guest.