King Koil Opens Flagship Store in UAE

Dubai Furniture Manufacturing Company LLC (DFMC), a market leader in premium mattress segment in the Middle East, has announced today the opening of King Koil’s flagship store at Ibn Battuta Mall, the world’s largest themed shopping mall.
Strategically located in Andalusia Court (near the hypermarket entrance), the 2243 sq. ft showroom will offer customers a unique and comfortable shopping experience with its NEW modern concept and style, making the whole process of buying a mattress fun, interesting and less tedious.
The new showroom is the 11th store for the brand across the UAE and there are plans to open four more showrooms in the first quarter of 2018 that will have the same interiors.
During the opening ceremony, Mr. Sundar Rajan, CEO of Dubai Furniture Manufacturing Company LLC, said: “We are very much looking forward to welcoming the residents of the UAE in our showroom.
This flagship store with totally NEW concept & design will act as a window for anyone to experience and choose from our exquisite designs to exclusive beds and bedding accessories which provides a comfortable and tranquil sleeping experience helping you maximize your performance for your daily activities.
Background Information
Dubai Furniture Manufacturing Company (DFMC)
DFMC is a part of A. A. Al Moosa Enterprises, a progressive and diversified Group with diverse interests in architecture, design and planning, hotels and hotel apartments, real estate developments, car rental, manufacturing and hospitality services.
Dubai Furniture Manufacturing Company LLC (DFMC) is a multinational company with its corporate office in Dubai, UAE and sister concern companies in the other regions namely Kuwait, Qatar, Bahrain & Oman. DFMC has recently ventured into India and also set up a full-fledged manufacturing facility near Pune, India. DFMC was established in the year 1993 for manufacturing and marketing King Koil brand of luxury bedding under license from King Koil, USA. Ever since its inception, DFMC has used marketing acumen and state-of-the-art manufacturing capabilities to become the brand leader in the mattress industry in the Middle East.