Markazia launches end-of-year promotions on Lexus ES
Markazia, the sole distributor of Toyota, Lexus and Hino trucks in Jordan, launched its end-of-year campaign on the Lexus ES, catering promotions and discounts to the admirers of this exceptional car. Markazia reduced the price of Lexus ES 2016 to 42 thousand Jordanian dinars especially for this campaign, targeting those who would like to purchase this car in cash. This goes hand in hand with Markazia’s strategy, which revolves around the provision of innovative services and promotions to its customers.
Lexus ES is considered one of the oldest cars in the manufacturer's fleet. It first appeared on the market in 1990, being one of those luxurious family sedans. The market has seen six generations of this car, most recent of which is a sixth-generation that was launched beginning of 2012. The car has gone through multiple modernization processes since then, becoming one of the favorite models among Lexus lovers. It enjoys many features including a 4-year car warranty, 8 years of battery insurance, front and rear sensors, power seats, 10 airbags, and a spacious driver's legroom, considered the best in its class. On top of it all, the Lexus ES offers the option of an exceptionally efficient hybridpowertrain with a capacity of 2.5 liters and 210 horsepower; a true winner especially among Lexus fans.
Nadim Haddad, Deputy General Manager at Markazia,commented on the campaign launch, saying: "Now that 2016 is coming to an end, we are offering our customers exclusive discounts and promotions. From this standpoint, we inaugurated this very unique campaign to give an opportunity for Lexus enthusiasts to buy the latest Lexus ES 2016 model at a competitive and quite irresistible price. This campaign is at the heart of our vision and strategy to understand our customers, meet their needs and provide them with the latest models in the automotive world packaged in premium and exclusive promotions. "
The Lexus ES 2016 made its first appearance at the Shanghai Motor Show 2015. Lexus modernized this vehicle with fresh additions like the signature LED headlights that showcase Lexus’s new identity and fusiform front grille that also signifies this contemporary identity, reflected in all of Lexus’s new cars.
Background Information
Toyota
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