Millennium & Copthorne Hotels and Chelsea Football Club Announce Official Global Partnership

Press release
Published July 3rd, 2018 - 10:47 GMT
Millennium and Copthorne boast some exquisite properties around the world and we look forward to welcoming another leading brand into the Chelsea partner family.
Millennium and Copthorne boast some exquisite properties around the world and we look forward to welcoming another leading brand into the Chelsea partner family.

Millennium & Copthorne Hotels are delighted to announce their new position as Official Hotel Partner of Chelsea Football Club, as of 1st July 2018. The three-year global partnership follows a highly-successful relationship forged between the two brands over the past decade.

With a multi-regional focus on Europe, China, South East Asia, North America and Middle East, this exclusive partnership will be highly beneficial to the group portfolio of brands and properties. The partnership will also give MyMillennium members and all corporate customers access to once-in-a-lifetime football experiences. These experiences will include exclusive access to Chelsea FC home and European matches, along with VIP match-day hospitality at Stamford Bridge, access to see the training facilities at Cobham and other “close-to-the-action” experiences.

As the group is launching new brands – the Leng’s Collection and the M Collection – along with a brand new set of loyalty programmes (for our direct consumers, but also our corporate clients and the planner/booker community), this partnership will provide a new global platform to leverage these activities globally.

Locally, The Chelsea Harbour Hotel – situated a short walking distance from Stamford Bridge – London’s only all-suite hotel and a key part of the upcoming Leng’s Collection – will directly benefit from this partnership, hosting events in coordination with the Club and their partners. Similarly, the Leng’s Mayfair, which will open its doors in Q1 2019, will provide a luxury and memorable experience to our VIP clients, from Grosvenor Square in Mayfair, to Stamford Bridge in Chelsea, two truly iconic locations.

Franck Kermarrec, Senior Vice President, Millennium & Copthorne Hotels, commented: “We are delighted to be the Official Hotel Partner of Chelsea Football Club for the next three years. We believe that this is a strong partnership that will not only enhance the perception of both brands on a global platform but will also add to the breadth of services we offer here at Millennium & Copthorne Hotels, creating memorable guest experiences that set us apart from other hoteliers.”

Chris Townsend OBE, Commercial Director at Chelsea Football Club, added: “We are extremely proud to announce a significant new partnership with Millennium & Copthorne Hotels, which is one of the largest of its kind in the Premier League. We have built a strong relationship with the brand and their hotels close to Stamford Bridge, so to formalise this into a global partnership is very exciting.

“Millennium and Copthorne boast some exquisite properties around the world and we look forward to welcoming another leading brand into the Chelsea partner family.”

Background Information

Millennium & Copthorne Hotels

Millennium Hotels and Resorts was founded in 1989, on the vision of its Chairman, Kwek Leng Beng, who leads Singapore’s Hong Leong Group.

PR Contact

Contact Name
Saher Munawar
Contact email

PR Rates

Buy credits to publish your articles on Al Bawaba Biz here

You May Also Like

Subscribe

Sign up to our newsletter for exclusive updates and enhanced content